163 Mixpanel Testimonials

“If we were going to do this project, it was imperative that we track the results to make sure we were spending time and money wisely.”

"Consumers who received the personalized experience viewed and engaged with recipes 3x more than consumers who received the static experience."

“Mixpanel’s core product works really well and helps us improve retention and engagement. Plus, Mixpanel’s solutions team is incredibly helpful!”

“Mixpanel helps you see how users get where they’re going, what leads them away from there, and what they do afterwards, so you know how to guide them. Compare patterns of returning users to new users to spot where they get stuck in the UI.”

“It took awhile to get everyone on board. Our data culture wasn’t that strong before, which is probably how we got into that state of disarray to begin with.”

“In the process, all that code was getting thrown out. Along with all the new features, we rewrote our old features to make them better. But not all the tracking was transferred over correctly.”

“Originally we were using Google Analytics, but it became too dense for our entire team to navigate. So much of what we measure on our platform is event driven, so when we learned about Mixpanel, we liked that it was based on tracking events as opposed to measuring page views.”

“For us, it’s about being able to understand how we can optimise our partner’s onboarding journey and their journey to success. Mixpanel allows us to have that full picture, being able to trace their interaction across our applications.”

“This is the piece that we need to take up first because these are the errors we’re seeing the most.”

“Without Mixpanel, I’d be pretty bogged down and frustrated. I’d be spending a lot more time writing and processing SQL queries. I’m able to move as quickly as I do because of Mixpanel. Mixpanel makes analytics fun. I spend less time trying to figure out how to get the right data, and more time looking at it.”

“Mixpanel is the source of truth for all our product information. If Mixpanel were taken away, it would be as if our team suddenly became blind. We cannot work without it.”

"We used to think that our time to conversion was between one to three days but after looking at the data in Mixpanel, we realized that 85% of the time, people were completing their booking process within just 50 minutes. This informed us to better design our user engagement to fit within this time window, instead of optimizing it for one to three days."

"Now our entire company understands user behavior and values data analysis. Before making strategies, we first come up with hypotheses for our primary metrics. Being able to track our metrics helps us to determine which projects are important and reach our goals faster. This is important for us because time and resources are valuable."

“We saw other tools with fine free features, but the features that you really wanted were behind a paywall and you had to sign up for a big-ticket expense to get those, Mixpanel allows you to graduate that spend, and that was the thing that spoke to us initially. But once we began using it, it was just really easy to keep using.”

“Mixpanel also allows our developers to spend time on building the right features. The information we’ve uncovered in Mixpanel has informed us what products and features we should invest in and create in the future.”