Mixpanel

"Mixpanel made analytics self-serve for the product teams at Uber so anyone can answer questions they have on user conversion, retention, and activation that are locally relevant and optimized for that region."

"With Mixpanel’s help, we increased user adoption of our Logistics app by 120% in just a few weeks."

“We wanted to be able to track how long they watched, at what point did they stop, what they replayed, and not just whether they played the video or not, With Mixpanel, we found that the longer people watched, the more they were impacted by the message, and the more of an advocate for Bernie they became. We were also able to attribute the traffic source of the video, which we couldn’t have done with other out-of-the-box solutions.”