Mixpanel

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Read 193 Mixpanel reviews and testimonials from customers, explore 177 case studies and customer success stories, and watch 10 customer videos to see why companies chose Mixpanel as their Product Analytics Software

Mixpanel helps companies build beloved products with the leading analytics software for mobile and web.

The only product analytics company featured in Forbes Cloud 100 and Forrester's Digital Intelligence Wave, Mixpanel provides the insights teams need to understand their customers and make smarter decisions.

Backed by Andreessen Horowitz and Sequoia Capital, Mixpanel has almost 20,000 customers worldwide and 14% of the Fortune 500.

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  • 193 Testimonials View
  • 177 Case Studies View
  • 10 Customer Videos View
Customer Rating Review Score based on 4464 reference ratings
4.8/5.0 (4464)
  • Summer 2026 Market Leader A/B Testing Software
  • Winter 2025 Market Leader Mobile Analytics Software

More from Mixpanel

Featured Testimonials

  • "Mixpanel is a universal language at Betterment. Without Mixpanel, bridging the gap between Product and Analytics would be challenging. Our collaboration with both Mixpanel and Hightouch is critical to support …

  • “We were completely in the dark—Mixpanel has given us a flashlight."

  • “We require every new PM to learn how to use Mixpanel; it’s a critical tool for understanding our users. Without Mixpanel, everything would just stop.”

Featured Case Studies

  • OneLaunch boosts onboarding conversion 60% with Mixpanel

  • ZALORA boosts conversion with Mixpanel across 50M monthly visits

  • IMG Arena tracks 4.21 million users in 4 days with Mixpanel

Featured Customer Videos

  • DocuSign uses Mixpanel to track key metrics to improve customer experience, resulting in more conversions, onboarding completions, and paid upgrades
  • mmhmm uses Mixpanel to set concrete goals and milestones for their product
  • How Wise uses measurable observation to build products

Additional Mixpanel Information & Resources

Read Mixpanel Reviews, Testimonials & Customer References from 193 real Mixpanel customers.

Browse Mixpanel Case Studies, Customer Success Stories, & Customer References from 177 businesses that use Mixpanel.

Watch Mixpanel Customer Videos to learn why 10 businesses chose Mixpanel.