“When I joined the company, we had an inbound lead queue full of thousands of leads that had never been touched. These were high-quality, high-intent leads who had engaged on our website, downloaded content, and/or requested a demo."
“We noticed that oftentimes the first MQLs had the least influence. They were the employee who’s doing all the research. The second MQL might be the first MQL’s boss. Those senior level members of the buying committee may never score up, but they have the power to make the final decision. Our research showed us that there was definitely more than one Contact involved in our deals.”
“We try to be as agile as possible because the business changes every day, and you have to be efficient."
“LeanData has helped us scale more quickly. We’re closing more and larger deals. When the sales team is notified right away that a lead is hot, it makes a huge difference in conversion rates further down in the funnel.”
“We have a very complex process to manage. But with LeanData, everything just works. It simplifies the process. Time and ease are my two principle winning factors why I like LeanData.”
“Our routing solution lacked a visual component, making it difficult to understand the routing logic and pinpoint issues. Making changes was a constant struggle.”
"We’ve had an absolutely incredible experience with LeanData thus far. I am beyond impressed with the level of service and attention that we’ve received with our implementation."
“Our Sales reps are basically sitting back and getting replies to emails from their raving fans."
“A contact-first methodology makes a lot more sense for PLG. We don’t need to convert a lead because we already have verified email addresses and contact data when users sign up.”
“LeanData figured out an algorithm that literally saves us hundreds of man-hours. We now have a way to identify if our inbound leads already have relevant accounts in our system. LeanData helps us convert our leads into contacts and routes them to the appropriate sales rep.”
“LeanData has essentially created an ABM (solution) for us in Salesforce and the untapped potential that provides for us is immeasurable.”
“LeanData has been able to help us with a variety of challenges. Everything from more effectively mapping and routing prospect leads to converting partner leads, while allowing us to report marketing’s influence on the pipeline much more accurately. The LeanData team has been able to guide us to implement best practices and help us tweak our processes.”
"With LeanData we’ve been able to change our team structure and provide our capable sales coordinators with opportunities to directly contribute to our company objective to drive growth. All this is possible because LeanData does a great job capturing sales cycle data."
“Before implementing LeanData, we relied on native functionality included in our CRM system to attach opportunities to a marketing campaign. This gave us a limited view as each opportunity was only related to a single campaign. With LeanData, we can visualize the full customer journey and pinpoint how marketing campaigns influence and win new business.”
"The LeanData-G2 Crowd integration helps our reps know which of their target accounts are now in advanced stages of research and consideration. We use it as a strong influencer in how we pursue these accounts."