LeanData’s best in class solution simplifies the complexity of the B2B sales process through intelligent lead management. LeanData makes revenue-generation teams more successful by matching leads to accounts and then automatically routing them to the right rep, every time. LeanData provides richer insights into accounts so that more than 250 fast-growing businesses such as Nutanix, Palo Alto Networks, Marketo and Cloudera can maximize marketing ROI and close more deals.
"LeanData’s special sauce, that we love, is that individuals can be intelligently matched to the accounts that we care about; L2A matching allows us to look at leads in the context of accounts, which is what B2B cares about."
"Switching to LeanData from our legacy custom solution has given us much more control over how we manage our sales leads, resulting in increased agility, lower costs and the ability to pinpoint what’s going on with our lead management processes. Intercom’s experience underscores that when it comes to ‘build versus buy,’ why would you not want to buy a packaged solution built around the problem you are trying to solve?”
“A contact-first methodology makes a lot more sense for PLG. We don’t need to convert a lead because we already have verified email addresses and contact data when users sign up.”
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