“LeanData has become an essential tool for our ops team to deliver the right lead to the right rep.”

“LeanData has helped me bridge the gap with some of our automations and workflows that previously may have been okay in HubSpot, but will now be more accurate and more visible to stakeholders because it's 100% Salesforce native."

“I'm always looking to maximize the ROI of our marketing stack, and that takes technologies that seamlessly integrate, are data-driven and enable us to scale our operations without losing sight of an individual customer.”

“We noticed that oftentimes the first MQLs had the least influence. They were the employee who’s doing all the research. The second MQL might be the first MQL’s boss. Those senior level members of the buying committee may never score up, but they have the power to make the final …

"In my opinion, you cannot do an account-based strategy without the core functionality around lead-to-account matching. LeanData plays a massive role in quickly identifying and routing hot inbound leads to the correct account owner."

"LeanData’s special sauce, that we love, is that individuals can be intelligently matched to the accounts that we care about; L2A matching allows us to look at leads in the context of accounts, which is what B2B cares about."

“Be Ambitious. They can handle it.”

“I see LeanData as a necessity. The alternative is just such a waste of time. Standard Salesforce lead routing was not an option because it just doesn’t work very well.”

“Infer and LeanData are two of my favorite, best-ofbreed technologies that provide tremendous value on their own. Together, they become a powerhouse that enables seamless and intelligent workflows across sales and marketing. With Infer and LeanData’s open architectures, we’re able to orchestrate complex processes to become a more connected and …

"LeanData was able to help UserTesting’s sales ops team quickly visualize their lead flows, and iterate on-the-fly as needed. All after a quick and easy same-day deployment."

“Our BDRs were probably spending eight hours a week just converting leads, looking up accounts and creating new records in Salesforce.”

"With LeanData we’ve been able to change our team structure and provide our capable sales coordinators with opportunities to directly contribute to our company objective to drive growth. All this is possible because LeanData does a great job capturing sales cycle data."

“Before implementing LeanData, we relied on native functionality included in our CRM system to attach opportunities to a marketing campaign. This gave us a limited view as each opportunity was only related to a single campaign. With LeanData, we can visualize the full customer journey and pinpoint how marketing campaigns …

“When you’re handling all the inbound activity at your business, it takes quite a bit of time away from other essential parts of sales operations work.”

“I no longer have to go through my IT or Salesforce team to make every tiny change anytime the strategy shifts."