“Before implementing LeanData, we relied on native functionality included in our CRM system to attach opportunities to a marketing campaign. This gave us a limited view as each opportunity was only related to a single campaign. With LeanData, we can visualize the full customer journey and pinpoint how marketing campaigns …

“LeanData has been able to help us with a variety of challenges. Everything from more effectively mapping and routing prospect leads to converting partner leads, while allowing us to report marketing’s influence on the pipeline much more accurately. The LeanData team has been able to guide us to implement best …

"LeanData’s special sauce, that we love, is that individuals can be intelligently matched to the accounts that we care about; L2A matching allows us to look at leads in the context of accounts, which is what B2B cares about."

"LeanData is a great tool, fully optimized in our salesforce.com over here. It helps like crazy from a prospecting perspective."

"Before LeanData we didn't have any sense of how our Sales team was following up, if they were following up, or when they were following up. So leads fell through the cracks a lot or just took forever to get any attention."

“Infer and LeanData are two of my favorite, best-ofbreed technologies that provide tremendous value on their own. Together, they become a powerhouse that enables seamless and intelligent workflows across sales and marketing. With Infer and LeanData’s open architectures, we’re able to orchestrate complex processes to become a more connected and …

“All of the sudden with LeanData, names just magically appeared in accounts.”

“LeanData fills a gap in Salesforce.com’s Lead to Account/Contact schema and makes it easy for us to connect the dots.”

“We compared the results and looked at what made the most sense for the client. LeanData ended up being the best – by far.”

"With LeanData we’ve been able to change our team structure and provide our capable sales coordinators with opportunities to directly contribute to our company objective to drive growth. All this is possible because LeanData does a great job capturing sales cycle data."

"Dynatrace’s use of LeanData is driving a major foundational shift in how we prove marketing’s revenue contributions, fine-tune our spend, and make the case for increased marketing’s budget."

“When we began thinking of using the LeanData Attribution Module to fix this situation, we worked with Revenue Pulse to perform a ‘shootout’ comparing LeanData against attribution tools from Salesforce and Marketo. We were all blown away by the difference in accuracy, functionality, and flexibility delivered by LeanData. It was …

“I no longer have to go through my IT or Salesforce team to make every tiny change anytime the strategy shifts."

“We use LeanData for the ability to see account level data on leads and then use that data for routing. This function is so necessary, I am surprised Salesforce hasn’t built it into their product. I highly recommend LeanData to any admin!”

“It doesn’t reflect how we deal with customers. We’re selling to a whole company. There’s a lot of complexity there, and Salesforce’s architecture is just not able to replicate what a sales rep’s day-to-day life is actually like. I wanted a way to accurately reflect what a sales rep is …