“A contact-first methodology makes a lot more sense for PLG. We don’t need to convert a lead because we already have verified email addresses and contact data when users sign up.”

“We see LeanData as a critical piece of our larger strategy to make us more productive and efficient.”

"Adding LeanData, we see a 50% increase in productivity from our Business Development Reps because they’re now taking instant action with their assigned leads."

“We noticed that oftentimes the first MQLs had the least influence. They were the employee who’s doing all the research. The second MQL might be the first MQL’s boss. Those senior level members of the buying committee may never score up, but they have the power to make the final …

“We were able to preserve the existing business processes and allow the leads to flow into the Chargify ecosystem as they always have been, but then have them come over into the new Salesforce organization and become opportunities. This allowed us to slowly transition the whole Chargify sales team to …

“I truly believe that LeanData gives us a competitive advantage. We touch so many different teams in it. We also support a lot of teams by doing really creative things with LeanData.”

“I love the integrations that LeanData has with other tools in our tech stack. It’s been really cool to see how LeanData really is the foundation that’s working in the background to connect all those together.”

“Infer and LeanData are two of my favorite, best-ofbreed technologies that provide tremendous value on their own. Together, they become a powerhouse that enables seamless and intelligent workflows across sales and marketing. With Infer and LeanData’s open architectures, we’re able to orchestrate complex processes to become a more connected and …

"LeanData was able to help UserTesting’s sales ops team quickly visualize their lead flows, and iterate on-the-fly as needed. All after a quick and easy same-day deployment."

"Dynatrace’s use of LeanData is driving a major foundational shift in how we prove marketing’s revenue contributions, fine-tune our spend, and make the case for increased marketing’s budget."

“When we began thinking of using the LeanData Attribution Module to fix this situation, we worked with Revenue Pulse to perform a ‘shootout’ comparing LeanData against attribution tools from Salesforce and Marketo. We were all blown away by the difference in accuracy, functionality, and flexibility delivered by LeanData. It was …

"With LeanData we’ve been able to change our team structure and provide our capable sales coordinators with opportunities to directly contribute to our company objective to drive growth. All this is possible because LeanData does a great job capturing sales cycle data."

“Before implementing LeanData, we relied on native functionality included in our CRM system to attach opportunities to a marketing campaign. This gave us a limited view as each opportunity was only related to a single campaign. With LeanData, we can visualize the full customer journey and pinpoint how marketing campaigns …

“I realized there was a lot of potential for LeanData to help us solve these problems in real-time, “The ability to bake lead routing, data matching, and real-time optimization together was a big part of why we decided to pursue LeanData as a solution to our problems.”

“Be critical in the areas you’re wasting time, move quickly, let automation do the work.”