100 Klue Testimonials

"We needed Klue so badly! Having a centralized hub with real-time competitor intel gets me super pumped. THANK YOU."

"Klue has been very impactful for me to learn about our competitors before going into new merchants. That allows me to point out additional benefits SpotOn offers to helps businesses grow and save money."

"Using Klue, we’re now enabling multiple teams to see the broader, bigger picture. Competitive intelligence has really given us a seat at the executive table, because product marketing plays a strategic role at the company now."

"Product teams should be in the know of what’s happening in the industry and especially our competitors. The Klue Digest has been invaluable to easily parse through new information. Please continue this program to keep us ahead!"

"Klue is an amazing tool. I am newer to ST and used to create my own battlecards at my former company, where it was impossible to keep up with everything on my own. Having everything in one, consolidated space is extremely helpful."

"Our compete team has been a fantastic partner. They’ve really changed how we aggregate and look at reviews. This partnership has allowed us to compile feedback from our customers and disseminate this information to key stakeholders. This also supports our efforts to better partner across Product, Voice of Customer, and Marketing."

"Klue’s AI-powered Insights not only save us time in gathering what users voice about us and our competitors, it gives me proof points that I can share with multiple teams – Product, CS, Enablement. We’ve become much more efficient in competitive coverage and content maintenance. Love that Klue is thoughtfully evolving and continually adding value to our CI program!"

“We’re constantly watching what’s happening in the market with our competitors. Klue Alerts Summarization and Review Insights gives us the key takeaways from news, buyer reviews and other key information, which is an incredible time saver for our team, giving us the means to scale to a level we otherwise couldn’t do.”

“The Klue platform and support team have enabled our team to create a proactive Competitive Intelligence program and equip our teams to win deals, save cancels and influence the roadmap.”

“The ability to instantly share insights through our existing tech stack was a key reason we chose Klue.”

“Integrating Klue Win-Loss into our competitive approach drove many strategic programs for me. Sellers could better qualify, back out of deals that weren’t a fit, and compete more effectively in deals we could win. We saw fewer off-target opportunities and more success against key competitors.”

“Klue has given our reps a competitive edge. They know the ‘why’ behind winning, losing and positioning.”

“Ask Klue has revolutionized our battlecard strategy by letting us embed far richer data and trust that AEs can simply ask for exactly what they need—whether it’s intel on an obscure competitor without a dedicated card, a thorny threat that could derail a deal, or details on a new capability like “can they do X?”

"We saw Klue as the clear leader in Competitive thought leadership, and were really impressed by feature enhancements on the roadmap. This sealed our decision to go with Klue over Crayon."

"Klue has been invaluable when competing to win deals. By offering easy access to the most up to date insights and battlecards, I’m able to prepare myself and serve as an expert on our competitors which helps educate customers to make the best decisions. Klue absolutely helped me enhance my process and end the year as a top performer."