Klue

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Read 100 Klue reviews and testimonials from customers, explore 30 case studies and customer success stories, and watch 14 customer videos to see why companies chose Klue as their Competitive Intelligence Software

Klue is an AI-powered Competitive Intelligence platform designed to help product marketers and CI teams collect, curate, and deliver actionable competitor insights to empower Sales to win more business. Klue enables enterprise sales teams to win more business by providing dynamic insights about competitors. The platform uniquely brings together external competitive intel and internal knowledge from your team in the field. Then, makes it easy for Sales to access the information wherever they are. Built by product marketers to give organizations the advantage in every competitive environment.

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Customer Rating Review Scorebased on 1335 reference ratings
4.8/5.0 (1335)
  • Top Performer 2025 2025
    Summer 2025Top PerformerCompetitive Intelligence Software

Featured Testimonials

  • "Using Klue, we’re finding relevant competitive insights in a quarter of the time it used to take. This efficiency frees up our team to focus more on other strategic initiatives and stay on top of the evolving global regulations in Life Sciences."

  • “Ask Klue has revolutionized our battlecard strategy by letting us embed far richer data and trust that AEs can simply ask for exactly what they need—whether it’s intel on an obscure competitor without a dedicated card, a thorny threat that could derail a deal, or details on a new capability like “can they do X?”

  • "If you’re serious about competitive intelligence and enablement, Klue events are a must-attend. The members bring incredible energy and momentum to the field, and their stories and use cases are truly inspiring. This network has accelerated my growth, from strategic hires to actionable insights. The ROI is undeniable."

Featured Case Studies

  • Lean team delivering actionable insights across UiPath

  • StrongDM Drives Strong Seller Adoption of their Compete Program, Making a Significant Impact to Revenue

  • HubSpot builds their compete program using Klue Compete + Win-Loss & HubSpot Automation

Featured Customer Videos

Additional Klue Information & Resources

Read Klue Reviews, Testimonials & Customer References from 100 real Klue customers.

Browse Klue Case Studies, Customer Success Stories, & Customer References from 30 businesses that use Klue.

Watch Klue Customer Videos to learn why 14 businesses chose Klue.