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"I wanted a prescriptive approach to competitive sales and marketing that gave sellers and technical solution engineers a way to win over the competition. I wanted a way to enable 100’s of sellers and eventually 1000’s of service providers on a global scale. We had an existing CI tool, but …
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"Klue is an essential part of our HAE training and the competitive insights are essential to our success in selling Restaurant POS. Every SpotOn rep that goes through HAE OBT and Restaurant Certification are taught to use Klue to give them an edge against our competition."
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"Buyer reviews are increasingly driving decision making, and understanding how our solutions and competitors are being perceived is incredibly useful. Klue’s AI brings these important insights together for us to evaluate and analyze."
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“Klue makes it easy to collect relevant news on our competitors. Everyone from our C-Suite to our Engineering teams use the weekly Intel Digest to make strategic decisions.”
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"As disciplined competitive intel practitioners, we needed more than just access to news articles. Klue’s tool and Compete Strategy team not only made data collection more efficient, but resulted in meaningful insights for all levels of UIPath, including the Board."
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"With a lean team, delivering and updating competitive updates to the field can be a challenge. With Klue, we’ve been able to deliver time stamped intel to Sales on a weekly basis, resulting in fewer repeat requests and more confidence in the intel itself."
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“Klue AI is a huge benefit to our organization. We’re able to move more quickly with the insights we’re aggregating, freeing up our bandwidth to more analysis with the results. More time and resources to develop a strategy in response to competitors gives our PMM team a huge advantage.”
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"If you’re serious about competitive intelligence and enablement, Klue events are a must-attend. The members bring incredible energy and momentum to the field, and their stories and use cases are truly inspiring. This network has accelerated my growth, from strategic hires to actionable insights. The ROI is undeniable."
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“Our data showed that sellers who are using Klue significantly outperform those who are not leveraging it by as much as 25 percentage points in win-rate compared to those who don’t.”
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"The need for CI goes beyond just tactics for sales. It’s a strategic program that must drive more impact and revenue, in a short period of time. The market is constantly evolving, so everything you do must have a bigger impact."
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"Klue has been very impactful for me to learn about our competitors before going into new merchants. That allows me to point out additional benefits SpotOn offers to helps businesses grow and save money."
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"Using Klue, we’re now enabling multiple teams to see the broader, bigger picture. Competitive intelligence has really given us a seat at the executive table, because product marketing plays a strategic role at the company now."
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"Klue has been extremely helpful in quickly accessing insights. Research is time consuming. Competition comes in waves. Klue helps me ask the right questions, look like an expert and show how SpotOn adds more value to those features they already use and love."
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"I was learning the best insights from our sales team. It was great that they recognized my role and trusted me enough to share, but I wanted a platform that allowed me to bring insights to them more often than not. I should be finding insights first."
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"As our industry for Corporate Purpose Software expands exponentially, many new entrants are being drawn to our market. Klue has been invaluable in helping us track strengths, weaknesses and other key insights about other providers – undoubtedly helping sales sharpen our value prop and adjusting to constant changes to maintain …