“Win-loss is key to our Compete program, giving us a more complete go-to-market picture. Market, competitive, and buyer insights centralized in Klue allows us to easily distribute to the right stakeholders and better drive product, sales and messaging decisions.”

"Klue’s AI-powered Insights not only save us time in gathering what users voice about us and our competitors, it gives me proof points that I can share with multiple teams – Product, CS, Enablement. We’ve become much more efficient in competitive coverage and content maintenance. Love that Klue is thoughtfully …

"We are doubling down on Klue as the standard for all Competitive at Symphony RetailAI. Our approach was to crowdsource collection efforts, and ensure reps check Klue before any meaningful customer conversations."

"Our industry is moving at an incredibly fast pace. To stay ahead, it’s super important that everyone at Workato knows how and why we win. Klue has been a key component in our Competitive Enablement program and one that fuels and sustains our hyper growth in this market."

"We compete in a massive segment approaching 40% CAGR, with 70+ competitors across 4 Gartner Quadrants all chasing a $600B TAM. I simply can’t do my job and meet the needs of so many teams without Klue."

"I started at Workato just before we rolled out Klue. Based on what we have now, I’m jealous of the reps who can onboard with Klue. What a difference it would have made in my ramp time!"

"The need for CI goes beyond just tactics for sales. It’s a strategic program that must drive more impact and revenue, in a short period of time. The market is constantly evolving, so everything you do must have a bigger impact."

"Klue is an essential part of our HAE training and the competitive insights are essential to our success in selling Restaurant POS. Every SpotOn rep that goes through HAE OBT and Restaurant Certification are taught to use Klue to give them an edge against our competition."

"Klue has been very impactful for me to learn about our competitors before going into new merchants. That allows me to point out additional benefits SpotOn offers to helps businesses grow and save money."

"Using Klue, we’re now enabling multiple teams to see the broader, bigger picture. Competitive intelligence has really given us a seat at the executive table, because product marketing plays a strategic role at the company now."

"Klue has been extremely helpful in quickly accessing insights. Research is time consuming. Competition comes in waves. Klue helps me ask the right questions, look like an expert and show how SpotOn adds more value to those features they already use and love."

"I’m very proud of what we’ve accomplished. JFrog has doubled in size, and we’re helping many teams across 30+ competitors. We’ve built a competitive enablement program giving sales more knowledge and confidence - and are winning more deals as a result."

"I was learning the best insights from our sales team. It was great that they recognized my role and trusted me enough to share, but I wanted a platform that allowed me to bring insights to them more often than not. I should be finding insights first."

"As our industry for Corporate Purpose Software expands exponentially, many new entrants are being drawn to our market. Klue has been invaluable in helping us track strengths, weaknesses and other key insights about other providers – undoubtedly helping sales sharpen our value prop and adjusting to constant changes to maintain …

"As we grow the team whose focus is retention and upsell, it’s more important than ever that we are equipped to win in competitive situations – especially with the current economic winds. Tara’s enablement around Klue has already helped my team to proactively mitigate risk."