"Klue is my go-to when I need to learn about competitor features, differentiators, or share stats with prospects. The UI is extremely straightforward and user friendly. The battlecards make it simple to switch to and from different competitors and having the stacker layout is a brilliant way to target specific …

“Our data showed that sellers who are using Klue significantly outperform those who are not leveraging it by as much as 25 percentage points in win-rate compared to those who don’t.”

"We've gone from covering 12 companies to over 100 with the same team. Klue enables us to cover more competitors and go deeper on the ones that matter."

"It was clear that Klue was the right choice for Algolia. Integration with Revenue tools like Seismic and Slack was key for team adoption. The flexibility to customize battlecards and build layers of information was well received by all users. We especially liked that Klue pulled the right content based …

"My CSM is the best! She proactively brings me areas to address to better use the platform and increase adoption for Klue but also to improve Algolia’s CI program overall. She is essentially an additional member of the Algolia CI team."

"I wanted a prescriptive approach to competitive sales and marketing that gave sellers and technical solution engineers a way to win over the competition. I wanted a way to enable 100’s of sellers and eventually 1000’s of service providers on a global scale. We had an existing CI tool, but …

"Klue is the best tool out there to create and maintain competitive content. In a matter of minutes, we can create new battlecards, make quick updates and let multiple teams know. I’ve now replaced other CI tools 3 times - we ultimately landed on Klue because of the ease of …

"I’m very proud of what we’ve accomplished. JFrog has doubled in size, and we’re helping many teams across 30+ competitors. We’ve built a competitive enablement program giving sales more knowledge and confidence - and are winning more deals as a result."

"In our heated competitive space, we prioritize not only competitive collection but also enabling our company with this intel. Our team captures critical insights to connect the dots between buyers, our sellers and win/loss drivers. We make these insights actionable for our teams to drive revenue and support our go-to-market …

"Customers always ask me, ‘What does your competitive enablement practice look like, at a $2.3B company? The looks on their faces never get old when I respond, Just me. And Highspot and Klue. Using both platforms together increased our win rates, despite significant market and competitor growth."

"I LOVE our Klue Intel Digests. I can quickly get caught up on the most important competitive intelligence happening to make sure I’m prepared for my sales meetings. It’s making sure I’m never surprised by my prospects and have a chance to proactively bring new strategies to my conversations."

“Our two-person team has nearly doubled its output in just two years—Klue AI takes on the data heavy lifting so we can focus on strategy. We’re heading toward a future with zero manual battlecards: we feed in our research, positioning, and competitor playbooks, and our Klue Compete Agent auto-generates deal-specific …

“Klue has been a valuable investment for HubSpot that has streamlined and amplified our Competitive Enablement. Reps are already using our new battlecards to win deals and navigate difficult conversations with customers about ROI and total cost of ownership. I’m so thankful we have Klue to help navigate the challenging …

"We use Klue as a great reminder that our Competitive Intel team is here to help, and teams now have a great tool to find insights."

“Win-loss is key to our Compete program, giving us a more complete go-to-market picture. Market, competitive, and buyer insights centralized in Klue allows us to easily distribute to the right stakeholders and better drive product, sales and messaging decisions.”