"We’re building a competitive program to increase ArisGlobal market fluency, one that will grow with us and help across the organization and inform strategy. We enable our customers with technology including intelligent automation and were looking for a Competitive Enablement tool with the same concept. Klue completes this vision."

"Before it was difficult to quickly find competitive intel when I came across an unfamiliar name in my customer conversations. With Klue, I can easily find competitors by their battlecard, and can even do a general search by topic, feature, keyword, anything! I love how it’s really easy to send …

"Klue has been invaluable when competing to win deals. By offering easy access to the most up to date insights and battlecards, I’m able to prepare myself and serve as an expert on our competitors which helps educate customers to make the best decisions. Klue absolutely helped me enhance my …

"Klue has been instrumental in helping us build a scalable Compete program that enables multiple teams with needed insights. Aligning Sales, CS, Marketing and Product as we approach the market together, increases our brand strength and market share. Our program helps us stay competitive to meet industry needs, and build …

"Klue has been a valuable asset for our sales team. We can easily get needed intel to help us beat competitors. As a team ‘on the front lines,’ we’re constantly exposed to the latest buyer feedback, and Klue makes it easy to share our learnings back with our company. This …

"We needed Klue so badly! Having a centralized hub with real-time competitor intel gets me super pumped. THANK YOU."

"Product teams should be in the know of what’s happening in the industry and especially our competitors. The Klue Digest has been invaluable to easily parse through new information. Please continue this program to keep us ahead!"

"Klue is an amazing tool. I am newer to ST and used to create my own battlecards at my former company, where it was impossible to keep up with everything on my own. Having everything in one, consolidated space is extremely helpful."

"Our compete team has been a fantastic partner. They’ve really changed how we aggregate and look at reviews. This partnership has allowed us to compile feedback from our customers and disseminate this information to key stakeholders. This also supports our efforts to better partner across Product, Voice of Customer, and …

"Klue’s AI-powered Insights not only save us time in gathering what users voice about us and our competitors, it gives me proof points that I can share with multiple teams – Product, CS, Enablement. We’ve become much more efficient in competitive coverage and content maintenance. Love that Klue is thoughtfully …

“Ask Klue has revolutionized our battlecard strategy by letting us embed far richer data and trust that AEs can simply ask for exactly what they need—whether it’s intel on an obscure competitor without a dedicated card, a thorny threat that could derail a deal, or details on a new capability …

"Klue took our program from a ‘nice-to-have’ to a ‘must have’ across our org and have become an integral part of our Competitive Intel strategy. We trust them to deliver actionable insights that support every team. The team at Klue constantly pushes us to improve, by sharing best practices captured …

“Over the last 5 yrs, Klue has supported the scale and growth of our Competitive Enablement program, helping us deliver relevant insights to thousands of sellers. The strategic importance has been endorsed across all levels of our organization. Klue is a core part of Dell’s seller enablement technology stack.”

“Klue AI is a huge benefit to our organization. We’re able to move more quickly with the insights we’re aggregating, freeing up our bandwidth to more analysis with the results. More time and resources to develop a strategy in response to competitors gives our PMM team a huge advantage.”

“The ability to instantly share insights through our existing tech stack was a key reason we chose Klue.”