"The need for CI goes beyond just tactics for sales. It’s a strategic program that must drive more impact and revenue, in a short period of time. The market is constantly evolving, so everything you do must have a bigger impact."

“Klue makes it easy to collect relevant news on our competitors. Everyone from our C-Suite to our Engineering teams use the weekly Intel Digest to make strategic decisions.”

"One of the biggest jumps in our competitive program happened once we crowdsourced collecting intel. It allowed us to gather information at scale and ensured that information wasn’t getting stuck within the minds of a few individuals."

"We've gone from covering 12 companies to over 100 with the same team. Klue enables us to cover more competitors and go deeper on the ones that matter."

“One of our reps pitching to a $200M prospect, discovered a competitor in the deal – she immediately jumped into Klue, found the right kill traps, weaknesses, positioning points and immediately shared this with the prospect, live on the phone. This is awesome!”

"Klue provided the structure for the more succinct battlecards. Their Services team was extremely helpful in guiding us through this entire process – right from the start, and holding us all accountable to our goals."

“My time and stress of trying to stay on top of the volume of news across the many competitors – big and small – has been drastically reduced. I was spending too much time answering repetitive emails from Sales and Product teams. Now, each question starts with “I already searched …

"It was clear that Klue was the right choice for Algolia. Integration with Revenue tools like Seismic and Slack was key for team adoption. The flexibility to customize battlecards and build layers of information was well received by all users. We especially liked that Klue pulled the right content based …

"My CSM is the best! She proactively brings me areas to address to better use the platform and increase adoption for Klue but also to improve Algolia’s CI program overall. She is essentially an additional member of the Algolia CI team."

“Klue AI is a huge benefit to our organization. We’re able to move more quickly with the insights we’re aggregating, freeing up our bandwidth to more analysis with the results. More time and resources to develop a strategy in response to competitors gives our PMM team a huge advantage.”

"If you’re serious about competitive intelligence and enablement, Klue events are a must-attend. The members bring incredible energy and momentum to the field, and their stories and use cases are truly inspiring. This network has accelerated my growth, from strategic hires to actionable insights. The ROI is undeniable."

“Klue has helped build confidence across the entire organization in our competitive program and content, as well as provide insights to both folks new to Zscaler and seasoned veterans.”

“Klue’s automated collection of data sources allows my team to stay on top of the market and provide the best possible analysis.”

"At first, we turned to a different win-loss vendor, but their interview process didn’t meet our expectations. The interviews didn’t deliver on our program goals. It felt more like light data collection, rather than deep research."

"The difference between Klue and our previous vendor was noticeable right away. For example, our previous vendor would indicate ‘integrations’ as a primary loss reason without further investigation by the interviewer. Our research director at Klue not only identifies specific integrations, but also why it matters to the customer and …