"We compete in a massive segment approaching 40% CAGR, with 70+ competitors across 4 Gartner Quadrants all chasing a $600B TAM. I simply can’t do my job and meet the needs of so many teams without Klue."

"At first, we turned to a different win-loss vendor, but their interview process didn’t meet our expectations. The interviews didn’t deliver on our program goals. It felt more like light data collection, rather than deep research."

"With a lean team, delivering and updating competitive updates to the field can be a challenge. With Klue, we’ve been able to deliver time stamped intel to Sales on a weekly basis, resulting in fewer repeat requests and more confidence in the intel itself."

"We use Klue as a great reminder that our Competitive Intel team is here to help, and teams now have a great tool to find insights."

“Win-loss is key to our Compete program, giving us a more complete go-to-market picture. Market, competitive, and buyer insights centralized in Klue allows us to easily distribute to the right stakeholders and better drive product, sales and messaging decisions.”

"The difference between Klue and our previous vendor was noticeable right away. For example, our previous vendor would indicate ‘integrations’ as a primary loss reason without further investigation by the interviewer. Our research director at Klue not only identifies specific integrations, but also why it matters to the customer and …

“The Klue platform and support team have enabled our team to create a proactive Competitive Intelligence program and equip our teams to win deals, save cancels and influence the roadmap.”

“Klue has impacted multiple departments at doTERRA, and greatly increased the visibility of my work with Execs.”

“Klue AI is a huge benefit to our organization. We’re able to move more quickly with the insights we’re aggregating, freeing up our bandwidth to more analysis with the results. More time and resources to develop a strategy in response to competitors gives our PMM team a huge advantage.”

"Our industry is moving at an incredibly fast pace. To stay ahead, it’s super important that everyone at Workato knows how and why we win. Klue has been a key component in our Competitive Enablement program and one that fuels and sustains our hyper growth in this market."

"I started at Workato just before we rolled out Klue. Based on what we have now, I’m jealous of the reps who can onboard with Klue. What a difference it would have made in my ramp time!"

"Klue took our program from a ‘nice-to-have’ to a ‘must have’ across our org and have become an integral part of our Competitive Intel strategy. We trust them to deliver actionable insights that support every team. The team at Klue constantly pushes us to improve, by sharing best practices captured …

"I’m very proud of what we’ve accomplished. JFrog has doubled in size, and we’re helping many teams across 30+ competitors. We’ve built a competitive enablement program giving sales more knowledge and confidence - and are winning more deals as a result."

"Klue is integral to how Hootsuite competes on a global basis. It takes care of the heavy lifting in decentralizing the process of gathering, contextualizing and distributing intel, and allows our team to focus on the needle movers and bigger strategic issues."

“Our two-person team has nearly doubled its output in just two years—Klue AI takes on the data heavy lifting so we can focus on strategy. We’re heading toward a future with zero manual battlecards: we feed in our research, positioning, and competitor playbooks, and our Klue Compete Agent auto-generates deal-specific …