“Our Sales teams really trust the information they’ve been given, and we see this in the conversations they’re having with each other. They see Klue as the single source of truth, providing holistic value across the organization.”
"As we grow the team whose focus is retention and upsell, it’s more important than ever that we are equipped to win in competitive situations – especially with the current economic winds. Tara’s enablement around Klue has already helped my team to proactively mitigate risk."
“We’re constantly watching what’s happening in the market with our competitors. Klue Alerts Summarization and Review Insights gives us the key takeaways from news, buyer reviews and other key information, which is an incredible time saver for our team, giving us the means to scale to a level we otherwise couldn’t do.”
“Integrating Klue Win-Loss into our competitive approach drove many strategic programs for me. Sellers could better qualify, back out of deals that weren’t a fit, and compete more effectively in deals we could win. We saw fewer off-target opportunities and more success against key competitors.”
“Over the last 5 yrs, Klue has supported the scale and growth of our Competitive Enablement program, helping us deliver relevant insights to thousands of sellers. The strategic importance has been endorsed across all levels of our organization. Klue is a core part of Dell’s seller enablement technology stack.”
"We use Klue as a great reminder that our Competitive Intel team is here to help, and teams now have a great tool to find insights."
“Win-loss is key to our Compete program, giving us a more complete go-to-market picture. Market, competitive, and buyer insights centralized in Klue allows us to easily distribute to the right stakeholders and better drive product, sales and messaging decisions.”
“Klue AI is a huge benefit to our organization. We’re able to move more quickly with the insights we’re aggregating, freeing up our bandwidth to more analysis with the results. More time and resources to develop a strategy in response to competitors gives our PMM team a huge advantage.”
"I wanted a prescriptive approach to competitive sales and marketing that gave sellers and technical solution engineers a way to win over the competition. I wanted a way to enable 100’s of sellers and eventually 1000’s of service providers on a global scale. We had an existing CI tool, but the intuitive nature and ease at which sales plays could be implemented drove our decision to replace it with Klue."
"Klue is the best tool out there to create and maintain competitive content. In a matter of minutes, we can create new battlecards, make quick updates and let multiple teams know. I’ve now replaced other CI tools 3 times - we ultimately landed on Klue because of the ease of content maintenance, flexibility and having the best support in the industry!"
"I’m very proud of what we’ve accomplished. JFrog has doubled in size, and we’re helping many teams across 30+ competitors. We’ve built a competitive enablement program giving sales more knowledge and confidence - and are winning more deals as a result."
“The ability to instantly share insights through our existing tech stack was a key reason we chose Klue.”
“Klue gives our reps increased confidence through competitive knowledge. The platform provides easy access for teams to get critical information they need to be successful with prospects.”
"When I was presenting how we were going to future state our Competitive Enablement program, I pulled up the Klue Maturity Model for our VP. It was great! I was able to connect deliverables to resources and outcomes, it was a key resource for getting exec approval."
"Klue provided the structure for the more succinct battlecards. Their Services team was extremely helpful in guiding us through this entire process – right from the start, and holding us all accountable to our goals."