100 Klue Testimonials

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  • "It’s like having my own CI assistant. With Klue, our sellers get the exact message and proof point right when they need it. That’s the difference between hoping they say the right thing and knowing they will."

  • "Klue has proven to be an invaluable resource, centralizing our competitive intelligence and ensuring our team remains informed and credible with our prospects. We’ve successfully used Klue as a dynamic training tool for our GTM team and beyond, accelerating ramp times and enhancing overall efficiency and productivity."

  • "Klue’s battlecards are life saving! I feel prepared going into calls where I know competition is close with the most up to date specifics on how we differentiate against our top competitors. Klue is also great for information sharing across our organization. I recently used a competitor case study that was shared in our recent Klue Intel Digests to help me win a deal!"

  • “Our two-person team has nearly doubled its output in just two years—Klue AI takes on the data heavy lifting so we can focus on strategy. We’re heading toward a future with zero manual battlecards: we feed in our research, positioning, and competitor playbooks, and our Klue Compete Agent auto-generates deal-specific insights straight from our deal feedback.”

  • "Klue gave us the integration we needed with Showpad. This allowed my Enablement team to create an intuitive workflow in our main tech stack so our sellers, marketing and R&D teams can find the most up-to- date content they need across every stage of the deal."

  • "Klue allowed us to automate news about competitors, and consolidate that with anecdotal feedback from the field in one central place. We’ve significantly increased our insights on well known competitors and the more regional, lesser known companies without us having to spend countless hours searching (and translating) webpages or trade show brochures."

  • “One of our reps pitching to a $200M prospect, discovered a competitor in the deal – she immediately jumped into Klue, found the right kill traps, weaknesses, positioning points and immediately shared this with the prospect, live on the phone. This is awesome!”

  • "I wanted a prescriptive approach to competitive sales and marketing that gave sellers and technical solution engineers a way to win over the competition. I wanted a way to enable 100’s of sellers and eventually 1000’s of service providers on a global scale. We had an existing CI tool, but the intuitive nature and ease at which sales plays could be implemented drove our decision to replace it with Klue."

  • "Klue is the best tool out there to create and maintain competitive content. In a matter of minutes, we can create new battlecards, make quick updates and let multiple teams know. I’ve now replaced other CI tools 3 times - we ultimately landed on Klue because of the ease of content maintenance, flexibility and having the best support in the industry!"

  • “Klue has given our reps a competitive edge. They know the ‘why’ behind winning, losing and positioning.”

  • "Klue took our program from a ‘nice-to-have’ to a ‘must have’ across our org and have become an integral part of our Competitive Intel strategy. We trust them to deliver actionable insights that support every team. The team at Klue constantly pushes us to improve, by sharing best practices captured from their years of experience."

  • "Market, Competitor and Customer combined intelligence — all critical for us to make smart decisions. When looking for solutions, it was important we find one to help us make our best moves. A platform that makes it possible for us to find more meaningful insights in less time, and gives us a distribution channel for multiple global teams. Klue makes this possible."

  • "The most important insights go into Klue, discovered through alerts, research and from customer conversations. We pick up key insights from Klue that are useful to our multiple teams globally."

  • "Klue and Highspot together, has allowed us to create a highly relevant Competitive Intel hub for multiple teams at SAS – for product rankings, new product announcements, press releases, earning reports and more. We’ve streamlined the maintenance of key insights and made it easily accessible to everyone who needs it – and that’s a success story for us."

  • “Klue AI is a huge benefit to our organization. We’re able to move more quickly with the insights we’re aggregating, freeing up our bandwidth to more analysis with the results. More time and resources to develop a strategy in response to competitors gives our PMM team a huge advantage.”