100 Klue Testimonials

“We cover such a broad landscape of about 60 direct and indirect competitors so it’s less about diving into the nitty-gritty and more about having broad, consistent coverage. The fact that Klue can quickly generate a central place for reps to get a high-level summary of what’s going on with a competitor? That’s clutch. It makes my job a whole lot easier.”

"Having used Klue at my former company, I strongly encouraged our CMO and Global Marketing Director to select Klue for Symphony RetailAI. With 2020 SaaS revenue up 65% YOY, we’ve seen a major impact on competitive deals using Klue."

“Klue has helped build confidence across the entire organization in our competitive program and content, as well as provide insights to both folks new to Zscaler and seasoned veterans.”

“Klue’s automated collection of data sources allows my team to stay on top of the market and provide the best possible analysis.”

"Our Marketing objectives are very focused – to arm and uplift our Revenue teams and give them more confidence, because this is what builds pipeline and wins more deals. To meet these objectives, we look at the overlap of our customer needs, competitive differentiation and overall Lacework value. And we simply can’t do this without Klue."

"Compared to other tools that surface insights in multiple platforms, Klue integrates buyer insights from WinLoss with Compete findings in one central place, giving us the means to continually deliver relevant insights to our sellers. This gives reps the validation and confidence they need, and In the world of SaaS where every deal is competitive – this is a critical need."

"I jump into Klue, grab a link to a card, shoot them a link in email and boom - it pops right open to the card showing them the answer. That’s all they need! I’ve got an instant library of Intel post-it notes."

"After our merger, the team’s focus was on a major rebranding and consolidation effort. We were very busy. Klue gave us the means to save time on our competitive intel efforts while this was happening, and revamp our story to position Alvaria as a stronger player in the market."

"As disciplined competitive intel practitioners, we needed more than just access to news articles. Klue’s tool and Compete Strategy team not only made data collection more efficient, but resulted in meaningful insights for all levels of UIPath, including the Board."

"With a lean team, delivering and updating competitive updates to the field can be a challenge. With Klue, we’ve been able to deliver time stamped intel to Sales on a weekly basis, resulting in fewer repeat requests and more confidence in the intel itself."

"Klue took our program from a ‘nice-to-have’ to a ‘must have’ across our org and have become an integral part of our Competitive Intel strategy. We trust them to deliver actionable insights that support every team. The team at Klue constantly pushes us to improve, by sharing best practices captured from their years of experience."

"Klue is integral to how Hootsuite competes on a global basis. It takes care of the heavy lifting in decentralizing the process of gathering, contextualizing and distributing intel, and allows our team to focus on the needle movers and bigger strategic issues."

"We’re building a competitive program to increase ArisGlobal market fluency, one that will grow with us and help across the organization and inform strategy. We enable our customers with technology including intelligent automation and were looking for a Competitive Enablement tool with the same concept. Klue completes this vision."

"Our team saw Klue’s value quickly, as the one-stop-shop for all things competitive. Sales, PM’s and PMM’s are ramping faster, and we’re bridging insight gaps across teams. We’re spending less time on intel research using automated features like ‘Alerts’ and ‘Klue Digest” to consistently deliver intel across the commercial organization. We’ve become stronger and more efficient as a team."

"Klue is a force multiplier to our competitive intelligence program. The platform enables us to gather, distill, and share a substantially larger volume of actionable insights. Our sales team is better equipped to win business with Klue.”