45 Kameleoon Testimonials

"Omni-channel marketing is ClubMed's #1 challenge. Kameleoon helps us provide relevant experiences to our customers regardless of where they are on their journey with the brand or the device they use. We greatly improved our customer conversion and retention strategies."

"For us, one of Kameleoon’s strengths is that all of our teams, using a single collaborative tool, can manage both A/B tests and much more elaborate personalization campaigns. This has given us a unified vision of our audience, and it lets us accelerate in-house decision making and implementation."

"After a thorough analysis of the different user journeys, we found friction points in the last minute bookers’ behavior. As 50% of our revenue is generated through our website, we needed to simplify the booking process for these visitors if we wanted to increase our online sales. With Kameleoon, our hypotheses were promptly validated even though the “Let’s go now” page—by its nature, needed to be updated several times a week (available dates and clubs). Our teams had no trouble updating the A/B test as well."

"Kameleoon enables hybrid experimentation through a single platform that delivers real benefits to our business."

"Kameleoon is easy to use, works in all environments and has less impact on page load."

"Delivering the benefits outlined in the Total Economic Impact study is really achievable if you have the right strategy in place. Having a customer-obsessed mindset is one of the most important parts of building a high-performance business."

"To educate senior leadership and take a strategic approach to testing, education is key. Senior execs are super-busy and what I’ve found is that while they may know the term optimization, they don’t necessarily know the nuances or understand the statistical theories behind testing. Take the time to walk them through the process from start to finish and just reassure them that you are covering everything. Once they see there is a reason behind how you do things they are a lot more willing to support the process."

"Hybrid experiments help our teams a lot, since we can build our tests server-side, then keep using Heap and Segment on the client-side, without additional coding from our developers. Our team is always looking for opportunities to save time for our developers. With Kameleoon, we don't have to keep turning to them for help."

"Users encountered a lot of friction and didn't get as far as payment when moving through the booking funnel. Contentsquare enabled us to understand the obstacles and quickly formulate hypotheses and A/B tests. Kameleoon helped us reorganize the form fields. We've increased access to the 'payment' page as well as our revenue."