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"Kameleoon is a trusted player with a strong presence in our sector. We were able to securely launch our first personalization projects within a few weeks, and we have been reaping the rewards ever since."
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"Hybrid experiments help our teams a lot, since we can build our tests server-side, then keep using Heap and Segment on the client-side, without additional coding from our developers. Our team is always looking for opportunities to save time for our developers. With Kameleoon, we don't have to keep turning …
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"Too many drivers still think winter tires are only made to drive on snow. That's not true at all. Winter tires perform better in cold weather (under 7°C) than normal tires, they are way more secure. So, we wanted to raise awareness about this. Our objective was to create an …
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"We wanted to improve our visitors’ user journey. Kameleoon enabled us to A/B test the dissociation of “Add to cart” from “Book in a shop”. By offering our visitors a CTA and a clickable link, we were able to eliminate confusion between the two actions. Clicks on “Add to cart” …
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"Auchan Retail wants to offer a coherent, seamless user journey, whatever the channels and on all used devices. That’s the main challenge for successful personalization."
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“Thanks to Kameleoon’s agility and numerous options we were able to quickly implement an A/B test and check the relevance of personalized recommendations as opposed to editorial recommendation based on our video-relaunch strategy. We obtained quick and reliable results and were able to increase the number of viewed pages per …
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"The “Travel” page is www.europ-assistance.fr’s main landing page. We wanted to improve its performance via a complete redesign. The challenge was to improve clarity and efficiency, and to make users enter the conversion funnel more easily. Kameleoon helped us analyze users’ behavior and redesign the page based on this analysis, …
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"We needed a solution capable of calculating our visitors’ interest for Toyota’s brand and car models. With manual scoring, we didn’t obtain a sufficient level of quality regarding generated leads. We chose Kameleoon for its AI which enables us to target visitors according to their interest in our cars in …
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"Our goal is to increase sales revenues and margin, and our promotional offers are developed to meet this objective. In this case, we wanted to take the customer data analysis one step further, which was possible thanks to Kameleoon’s machine learning algorithms. After a test run, we started the experiment, …
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"Thanks to Kameleoon, we could easily change the position of tabs on the navigation menu to increase the “I-code” collection exposition. Kameleoon also provided us with all the tools to analyze our results and improve our website."
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"On the first landing page in our account creation funnel, we had a lot of traffic but hardly any conversions. So we analyzed users’ behavior to identify friction points and get optimization ideas. Kameleoon and Uptilab helped us create a test with 6 variations which resulted in a 22.91% increase …
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"Our objective was to increase the number of subscriptions which represent a large part of our sales revenue. Thanks to Kameleoon, we were able to easily change wording and positioning of the block of information for our 15-day free trial, designed to convert visitors into subscribers. The result was very …
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"Thanks to Kameleoon’s solutions we saved precious time and were able to quickly and easily increase ad-related revenue while improving visitor retention."
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"Our objective was to have visitors click on the homepage carousel, and to be able to direct them onto further pages of our site, which offer a vaster array of information. Kameleoon enabled us to easily and quickly implement an A/B test. The outcome showed that a mosaic worked better …
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"After a thorough analysis of the different user journeys, we found friction points in the last minute bookers’ behavior. As 50% of our revenue is generated through our website, we needed to simplify the booking process for these visitors if we wanted to increase our online sales. With Kameleoon, our …