Kameleoon

"The Kameleoon platform lets us optimize the impact of our promotions and our commercial messages using algorithms that identify the optimal target for each action and triggers actions at the right time. On average, Kameleoon multiplies the ROI of our promotional campaigns three-fold."

"Our objective was to have visitors click on the homepage carousel, and to be able to direct them onto further pages of our site, which offer a vaster array of information. Kameleoon enabled us to easily and quickly implement an A/B test. The outcome showed that a mosaic worked better in terms of conversion, as the visitors had all essential information at a glance. The click rate increased by 116%."

"To transform visitors into customers, we needed to address the size issue. It’s one of the main obstacles in online clothing sales—especially for visitors who aren’t familiar our products yet. In addition to the size guide already present on our product pages, Kameleoon allowed us to easily implement and test a size recommendation widget. It helps visitors choose the right size, reassures them and facilitates their purchase. This experiment resulted in a 1.47% sales increase and cut our number of returns by 22.8%."