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"We wanted to improve our visitors’ user journey. Kameleoon enabled us to A/B test the dissociation of “Add to cart” from “Book in a shop”. By offering our visitors a CTA and a clickable link, we were able to eliminate confusion between the two actions. Clicks on “Add to cart” …
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“One of the arguments that convinced us to choose Kameleoon was the ease of installation and user-friendliness of the tool. When a personalization or a test is validated internally, it only takes us a few minutes to put it online from the Kameleoon platform.”
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“At Mumsnet our aim is to make parents’ lives easier - one way we can do this is by sharing information when and where they need it. Helping users starts with understanding their interests, in order to provide the best user experience possible."
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"I’m always impressed with how powerful Kameleoon and Target2Sell solutions are, technically and technologically, even after one year and a half of use. Their complementarity allowed us to achieve great results on our conversion rates."
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"Kameleoon's advanced resources enable us to easily validate hypotheses about the customer path. Although simple to set up, this test has nevertheless a significant impact on the performances of our sites."
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"Kameleoon’s strength is the way it allows to implement very demanding tests in a straightforward manner. The redesign of our Homepage took only seven days thanks to the solution advanced features."
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"We wanted to make sure the site met our customers’ needs but also to identify potential improvements in the conversion funnel of our online subscriptions."
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"Thanks to Kameleoon, we have developed a habit of systematic verification of our tests. Any changes we want to make are tested to confirm that they are worthwhile and that they should be included in our website in production."
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"Too many drivers still think winter tires are only made to drive on snow. That's not true at all. Winter tires perform better in cold weather (under 7°C) than normal tires, they are way more secure. So, we wanted to raise awareness about this. Our objective was to create an …
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"As Kameleoon’s solution is extremely easy to use, we were able to quickly test the different subscription pop-ins and find the one that leads to better conversions without deteriorating the user experience."
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"For Meetic, the ability to contact our members and communicate through different channels (emails, push, etc.) is critical for user retention. Kameleoon made the targeting of opted-out members very easy. By explaining the benefits of notifications in a contextualized way, we managed to have 3% of these members opt back …
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"Thanks to Kameleoon, we could easily change the position of tabs on the navigation menu to increase the “I-code” collection exposition. Kameleoon also provided us with all the tools to analyze our results and improve our website."
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"We revamped our entire site using Kameleoon. The depth of features supported by the platform helped us build an iterative approach to identify the variations with the greatest impact on our bottom line."
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"Kameleoon's A.I. analyzes our full dataset to identify the visitor segment with the highest interest in our promotional offers. Thanks to predictive personalization, we tripled our promotional campaigns' ROI."
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"Omni-channel marketing is ClubMed's #1 challenge. Kameleoon helps us provide relevant experiences to our customers regardless of where they are on their journey with the brand or the device they use. We greatly improved our customer conversion and retention strategies."