"We wanted to make sure the site met our customers’ needs but also to identify potential improvements in the conversion funnel of our online subscriptions."

"Hybrid experiments help our teams a lot, since we can build our tests server-side, then keep using Heap and Segment on the client-side, without additional coding from our developers. Our team is always looking for opportunities to save time for our developers. With Kameleoon, we don't have to keep turning …

“One of the arguments that convinced us to choose Kameleoon was the ease of installation and user-friendliness of the tool. When a personalization or a test is validated internally, it only takes us a few minutes to put it online from the Kameleoon platform.”

“At Mumsnet our aim is to make parents’ lives easier - one way we can do this is by sharing information when and where they need it. Helping users starts with understanding their interests, in order to provide the best user experience possible."

"To transform visitors into customers, we needed to address the size issue. It’s one of the main obstacles in online clothing sales—especially for visitors who aren’t familiar our products yet. In addition to the size guide already present on our product pages, Kameleoon allowed us to easily implement and test …

"The Kameleoon platform lets us optimize the impact of our promotions and our commercial messages using algorithms that identify the optimal target for each action and triggers actions at the right time. On average, Kameleoon multiplies the ROI of our promotional campaigns three-fold."

"Kameleoon is a trusted player with a strong presence in our sector. We were able to securely launch our first personalization projects within a few weeks, and we have been reaping the rewards ever since."

"For us, one of Kameleoon’s strengths is that all of our teams, using a single collaborative tool, can manage both A/B tests and much more elaborate personalization campaigns. This has given us a unified vision of our audience, and it lets us accelerate in-house decision making and implementation."

"Omnichannel marketing is the number one challenge for OUI.sncf. Thanks to Kameleoon, we are significantly improving customer conversion and retention by offering experiences that are relevant to our customers, based on their level of experience with the brand or the device used."

"There are three key advantages of using Kameleoon: the simplicity of implementation, via the placement of a tag on the site; the freedom that the tool offers to the marketing department, as it is capable of performing simple but essential tests in just a few clicks and ease of interfacing …

"Kameleoon allows us to be very flexible and reactive in how we display our messages. We can change them very easily, depending on our needs and can target with behavioral criteria that interests us. This allows us to improve our performance by driving up the purchase rates of our existing …

"After analyzing our visitors' behavior, we realized that the conversion rate of new visitors could be improved. Competitors are only a click away, so the objective was to retain visitors on our site and to encourage them to buy immediately. Thanks to Kameleoon, we could quickly and easily provide a …

"At Papier, our aim is to help people connect with each other in a more thoughtful way. Working with Kameleoon has allowed us to quickly kick off our A/B testing programme, without a long learning curve. Our experiments have already helped us generate substantial incremental revenue and contribute towards reaching …

"I needed a powerful and easy-to-use platform that integrated with Shopify.”

"GDPR isn't a tedious compliance issue that costs time and money; it is an opportunity to strengthen your consumer audience, provided you have the right optimization programs in place."