94 Iterable Testimonials

"It was an easy conversation with our CMO when discussing the cost of owning Iterable compared with our current ESP. We could easily spare a few hours of team time to migrate when looking at the benefits of having Iterable in the next two, three, and four years."

"Iterable stood out as the right platform, in the sense that it met all of our needs, it was straightforward even as a technical tool, and we could see our raw JSON data in the user interface, which was important for maintaining quality assurance in our campaigns, and with our message."

“When I was pregnant, I turned my house upside down to get rid of products with ingredients I couldn’t get behind. I replaced everything from my cleaning supplies to my deodorant. But, in my search for the perfect prenatal vitamin, I found many of those same questionable ingredients. I couldn’t find a brand that I trusted, so I decided to build my own.”

“Technology and resourcing are no longer pain points for us. Looking at how far we’ve come over the last 12 months is something we’re really proud of.”

“With Iterable, new membership purchases are processed overnight, allowing us to send communications immediately after purchase versus having to wait several days with our previous solution."

"Normally we segment by the channel our users are interested in, but now we are able to be much more granular than that. The customer is more engaged because whatever we’re sending them is highly relevant."

"Because it is so much easier to feed data into Iterable than into our legacy ESP, we have been segmenting based on more personalized, granular customer attributes. We’ve seen our click-through rates double."

“We were able to develop and push 14 of these onboarding touchpoints live with translations and market-specific content in a span of just three weeks.”

“This evaluation wasn’t ever about a jazzy UI. The central thing for me as a marketer is, ironically, not the marketing functionality. Those elements, if you choose wisely, feel like table stakes to me. It’s all about how it enables the engineering function of our business to support us as marketers so we can accelerate the pace of testing and iteration.”

"Getting a message out—on whatever we want and whenever—supports our mission and values of inclusivity, fun, and keeping things simple. And Iterable takes things a step further with sophisticated segmentation and unified reporting to reveal key audience insights so we can send tailor-made, special, and measurable messages to certain groups."

"Our app is completely tailored to you—from the workouts chosen to macros in the recipes suggested based on your profile. With Iterable, all of our communications are now tailored to every member, too, and our unique brand values shine through, in every customer experience."

"Before Snowflake, we didn’t have a single view of our customers. Since adopting the platform, we can run near infinite workloads and power 1000+ dbt models that are the backbone of everything we do across the business."

"With Iterable, we’ve taken full command of every communication channel–from email to SMS notifications. It’s not just about sending messages but crafting tailored user journeys."

"Moving from relying on data engineering to build our in-house AI model to putting all our trust in the Iterable AI was a huge step. Because we had Iterable’s support and expertise, the whole process went very smoothly and our team feels 100% confident in making data driven decisions."

“I now spend less than five minutes pulling the data for my sites on a weekly and monthly basis. The rest of the time, I focus on actually understanding the customer behavior. These tools save time in the long run and allow your team to create the best experiences for your customers.”