"The Heap and Iterable integration slices hours of development time off the process of building and testing personalized message tracks."

"Before Snowflake, we didn’t have a single view of our customers. Since adopting the platform, we can run near infinite workloads and power 1000+ dbt models that are the backbone of everything we do across the business."

“People who received our onboarding communications were 17% more likely to return to the site after signing up and over 16% more likely to end up with a paid subscription. We also saw a 7.4% increase in users adding seven or more people to their family tree, a strong indicator …

"When we had disparate systems, SMS was doing one thing and email was doing another, and the two didn’t know how they were working together. Having it all in one place puts us in complete control of our cross-channel segmentation and orchestration."

“Personalization helps customers see the connection between our products and their goals. It promotes a two-way conversation that enhances the customer experience and allows us to gain more insight into our customers.”

"As we encountered many positive reviews on Iterable from other high-growth startups, we were encouraged to learn more, delighted to try it, and saw it offers the features, functionality, and cross-channel experience to support our business goals of monetization and retention."

"Our users feel a lot closer to us because they know we’re always engaging with them. We’re always a click away."

"[Iterable workflows] allow marketers to design complex, multi-step campaigns that include A/B testing. With these tools, Iterable customers can build drip email campaigns that include different process flows."

“We’ve had a very aggressive a/b testing calendar to help us understand what messaging is resonating [with our mens’ audience] — what templates are working, what destinations we should be driving to in order to convert customers etc. We’ve leveraged experiments in Iterable to test different audience segmentation and identify …

“When I was pregnant, I turned my house upside down to get rid of products with ingredients I couldn’t get behind. I replaced everything from my cleaning supplies to my deodorant. But, in my search for the perfect prenatal vitamin, I found many of those same questionable ingredients. I couldn’t …

“I would highly recommend Iterable based on the strength of their support team. They have bent over backward to ensure the success of this implementation.”

“With Iterable, we can give customers with higher Brand Affinity more options for cadence and content while not entirely ignoring customers with lower Brand Affinity. This enables us to continue giving lower-affinity customers a chance to re-engage with our brand without going overboard on send volume and creating a negative …

"We grew significantly in both our audience and product offerings, so we needed a customer engagement platform that could grow with us. Iterable has allowed us the flexibility to adjust our communications and improve along the way."

"Iterable stood out as the right platform, in the sense that it met all of our needs, it was straightforward even as a technical tool, and we could see our raw JSON data in the user interface, which was important for maintaining quality assurance in our campaigns, and with our …

“Iterable allows us to keep stronger usage than we’ve ever experienced this late in the summer. We have 10 years to look at where we can say that over and over. But this year, we’re consistently above the bar because we’re bringing agent’s in through this campaign."