Iterable empowers growth marketers to create world-class user engagement campaigns throughout the full lifecycle, and across all channels. Iterable are making the growth and user engagement tools used by leaders like Twitter and Facebook available to all B2C marketers. Iterable know this space well: the team built the growth systems that powered Twitter’s massive early growth. Iterable was founded in 2013 and is backed by Index Ventures, CRV and other top-tier Silicon Valley VCs.
“I now spend less than five minutes pulling the data for my sites on a weekly and monthly basis. The rest of the time, I focus on actually understanding the customer behavior. These tools save time in the long run and allow your team to create the best experiences for your customers.”
"Once we could integrate the data, and use a common identifier—our user ID—combined with the activity on our site and seen in our internal systems, that’s when we gained a lot of value in measuring and optimizing our marketing campaigns and programs."
"We implemented Segment, Amplitude and Iterable, which work seamlessly together and allow us to send the right data to Iterable and speak to our customers as individuals."
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