"It was an easy conversation with our CMO when discussing the cost of owning Iterable compared with our current ESP. We could easily spare a few hours of team time to migrate when looking at the benefits of having Iterable in the next two, three, and four years."
"Our app is completely tailored to you—from the workouts chosen to macros in the recipes suggested based on your profile. With Iterable, all of our communications are now tailored to every member, too, and our unique brand values shine through, in every customer experience."
"Getting a message out—on whatever we want and whenever—supports our mission and values of inclusivity, fun, and keeping things simple. And Iterable takes things a step further with sophisticated segmentation and unified reporting to reveal key audience insights so we can send tailor-made, special, and measurable messages to certain groups."
“With Iterable, we can give customers with higher Brand Affinity more options for cadence and content while not entirely ignoring customers with lower Brand Affinity. This enables us to continue giving lower-affinity customers a chance to re-engage with our brand without going overboard on send volume and creating a negative customer experience. “
“We’ve had a very aggressive a/b testing calendar to help us understand what messaging is resonating [with our mens’ audience] — what templates are working, what destinations we should be driving to in order to convert customers etc. We’ve leveraged experiments in Iterable to test different audience segmentation and identify incremental wins.”
“When I was pregnant, I turned my house upside down to get rid of products with ingredients I couldn’t get behind. I replaced everything from my cleaning supplies to my deodorant. But, in my search for the perfect prenatal vitamin, I found many of those same questionable ingredients. I couldn’t find a brand that I trusted, so I decided to build my own.”
"We know that our CRM is integral for delivering superior care, so finding the right balance of SMS and email to reach and connect with each patient on a personal level is important."
"Our users feel a lot closer to us because they know we’re always engaging with them. We’re always a click away."
"As a critical business partner, Iterable meets all our global and local communications and campaign needs. Our customer data is now more scalable, powerful, and accurate as Iterable enhances customer engagement and our connections with each member."
"I would highly recommend switching to Iterable. I’ve had a fantastic experience. It’s so user friendly in a way that we’re able to utilize all of this highly complex data to do personalization and we don’t have to spend hours with our engineering team figuring out a way to implement it."
“We didn’t want an email application with mobile capabilities bolted on or vice versa. We wanted a platform to support the channels we use now as well as the ones we plan to use in the future. That ruled out pretty much every solution except Iterable.”
“Technology and resourcing are no longer pain points for us. Looking at how far we’ve come over the last 12 months is something we’re really proud of.”
“With Iterable, new membership purchases are processed overnight, allowing us to send communications immediately after purchase versus having to wait several days with our previous solution."
“We have people coming to Blockchain.com every day with a vast difference in knowledge of crypto and from different places in the world with different restrictions on crypto. In order to retain those users and increase adoption we have to speak to each of them as individuals.”
"Iterable’s A/B testing tool is very useful. It allows you to test various parts of a message with a user-friendly interface—and can automatically calculate the test’s results and determine the winner. It’s a potent tool to boost campaign performance."