94 Iterable Testimonials

"With Iterable, we found a communications partner who shares our excitement and mission to personalize customer messages at a human level regardless of the distribution channel. We are able to test, learn, and continuously improve our communication strategy which drives trust and loyalty with our customers in times of loss."

"Reporting is simpler and more efficient with Iterable. We can create dashboards in our business analytics tool in minutes instead of having to manually enter the subject line of every email we send. This gives everyone in HoneyBook much better visibility into our campaigns, which allows us to collaborate and iterate faster."

"Because it is so much easier to feed data into Iterable than into our legacy ESP, we have been segmenting based on more personalized, granular customer attributes. We’ve seen our click-through rates double."

"[Iterable workflows] allow marketers to design complex, multi-step campaigns that include A/B testing. With these tools, Iterable customers can build drip email campaigns that include different process flows."

“We didn’t want an email application with mobile capabilities bolted on or vice versa. We wanted a platform to support the channels we use now as well as the ones we plan to use in the future. That ruled out pretty much every solution except Iterable.”

"I would recommend Iterable for brands looking to scale, especially for those where their lifecycle marketing team wants to improve their operational efficiencies. The icing on the cake for us is the support we receive from Iterable. We’ve built a strong relationship which feels like a true partnership."

"After looking at the data, we knew we could be doing more to engage our audience across all channels. Iterable’s Embedded Messaging honestly feels like a new best friend. It’s super easy to integrate, and it makes everything you’re already doing with Iterable just better."

“We’ve been trying to get this right for a long time. We know engagement is a key indicator of someone’s propensity to donate, but using our own analysis and segmentation, we’ve struggled to find the right interpretation to turn that indicator into a conversion.”

"Our users feel a lot closer to us because they know we’re always engaging with them. We’re always a click away."

"For a lean team like ours, the ability to create campaigns that personalize on a massive scale—for millions of users—is a must-have. That’s what Iterable gives us."

“There’s an interactivity between physical spaces and community that will be critical for us to tap into in order to retain this wave of new users. Fiit really is a platform we see being used everywhere—whether you’re in a gym, at home or outdoors.”

"Iterable’s A/B testing tool is very useful. It allows you to test various parts of a message with a user-friendly interface—and can automatically calculate the test’s results and determine the winner. It’s a potent tool to boost campaign performance."

“With such a small team handling a bunch of different focus areas like marketing, supply acquisition, business analytics, and process improvement, we needed to invest in tools to reduce the manual workflows. Fast experimentation allows us to break down large goals into smaller bits of progress.”

“We filter campers based on specific fields, such as listing location and date of stay, Whether a camper is staying at a California campsite or a Massachusetts cabin, they’ll get specialized and personalized language catered for them.”

“With Iterable, we can give customers with higher Brand Affinity more options for cadence and content while not entirely ignoring customers with lower Brand Affinity. This enables us to continue giving lower-affinity customers a chance to re-engage with our brand without going overboard on send volume and creating a negative customer experience. “