"[Informa] TechTarget’s powerful and precise intent data helps us personalize our outreach at both the account and prospect level to drive maximum impact.”

"Cold calling is dead. The more we arm ourselves with data, the more credibility we have. With the help of TechTarget’s Priority Engine, we start to understand buying cycles."

"Our account team has been instrumental in helping me get more out of the programs than we would be able to on our own. It’s not easy to find a partner that's truly there for you. For example, the team has been really helpful in helping us know what content …

"Our SDR team tells us that TechTarget Qualified Sales Opportunities are the best leads they’re getting because of the amount of information detailed in those reports."

"TechTarget shows us who’s engaging, when, and what they’re engaging with."

"TechTarget has enabled us to jump-start our growth in a way that no other vendor could. Priority Engine has provided sales with clear inroads to reaching active prospects in their most lucrative accounts. In less than a year, we’ve added opportunities in 144 accounts with 13 in the Proof of …

"What sets Priority Engine apart from other tools? The insights from the leads and Active Prospects."

"With a tight budget and key KPIs to meet, Priority Engine was one of the investments we chose to make as a business. The intent data we have available through Priority Engine has helped shape our ABM strategy and has been key to its execution."

"We need leads that are pre-qualified, and that’s where Priority Engine comes in."

"The way TechTarget allows us to integrate data into our systems helps fuel our own best practices. And they give us all the training we need."

"We uploaded individual lists from account managers into Priority Engine and directly messaged these people with personalized communications directly from the sales team. Those have been working so well!"

"We’re using Priority Engine to understand the interests of net new accounts and which competitors and alliances are in those accounts. We’re shaping the messaging, content and outreach using TechTarget insights."

"Each month since we launched this new strategy with Priority Engine, we’ve seen a 50% increase in MQLs month-over-month."

"With intent data, the levels of engagement from the people in those nurture streams outperform other nurture tracks 3 to 1. We know to deliver the right content at the right time."

"If we didn’t have Priority Engine running this year, we don’t know if we would have hit our lead goal."