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Improvado help marketers & agencies drive ROI by consolidating all their data so they can make informed decisions about their marketing campaigns. Integrations include Google, Facebook, Instagram, Snapchat, Linkedin, Pinterest, Twitter, Adwords, Outbrain, Taboola, Adroll and many more. Take the pain out of data-driven marketing by aggregating, transforming and visualizing cross-channel marketing data all in one place, in real time.
“The final straw came with a Search Ads 360 API update. We had clients relying on Search Ads 360's data-driven attribution (DDA) model, and we needed to pull DDA-specific metrics like revenue and conversions. We had this ticket out. I was on maternity leave at the time. When I returned, months had passed, and the issue was still unresolved. We had multiple meetings with our ETL provider, and we even did our research to guide them on how to pull the DDA data. But it was taking too long, and we were stuck manually extracting the data.”
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