Singular is a marketing intelligence platform that unifies marketing analytics, giving marketers actionable insights from previously siloed data. By connecting upper funnel marketing data with lower-funnel attribution data, marketers can measure ROI from every touchpoint across multiple channels and optimize spend down to the most granular levels. Singular currently tracks over $10 billion in digital marketing spend to revenue and lifetime value across industries including commerce, travel, gaming, entertainment, media, and on-demand services.
“As a scientist, the only thing I believe in is experimentation, I look at my current system, I perturb it through different creative and different levels of spend, and different bids, and new channels, and new partners, and I look what the effect is on the metric I care about.”
“The Singular team is very easy to work with. They are always prompt with their replies and keep themselves abreast of what is going on in the industry. The data is accurate, we get it quickly, just when we need it, and it’s just been very seamless and easy for us to use. We really appreciate that Singular has been a consistent partner over the years. Most importantly, they are always evolving their product to stay up to date with the fast-moving mobile industry – just like benchmarking, which we believe is going to be a game-changer for us moving forward.”
“Singular will make it really easy to test and optimize new channels and see an apples-to-apples comparison between channels all in one place.”
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