Singular is a marketing intelligence platform that unifies marketing analytics, giving marketers actionable insights from previously siloed data. By connecting upper funnel marketing data with lower-funnel attribution data, marketers can measure ROI from every touchpoint across multiple channels and optimize spend down to the most granular levels. Singular currently tracks over $10 billion in digital marketing spend to revenue and lifetime value across industries including commerce, travel, gaming, entertainment, media, and on-demand services.
"Singular powered our team to uncover accurate, granular and timely performance insights and was key to growing installs by 98% in the past year. We established a single source of truth for marketing performance, and were able to automate tedious reporting tasks and refocus our energies into making smarter media buying decisions."
“We were looking for a platform that could aggregate all of our performance and creative data in a single place. With our previous provider, AppsFlyer, we had to pull our data from their API and build our own internal dashboards which created issues for our UA team."
"Before Singular, our previous MMP’s user interface was unintuitive and lacked key features, creating significant inefficiencies. With Singular, we now integrate seamlessly with global ad networks and access powerful data integration and analytics capabilities. What once took multiple steps can now be achieved in just a few clicks, greatly improving our operational efficiency. This allows us to focus on strategy and optimization."
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