67 Singular Testimonials

"We get higher SKAN signals with Singular than we had previously. More installs and revenue are now attributed and displayed within a shorter time, which makes it more efficient to shift budgets. Also, our SKAN eCPIs have become lower and relatively closer to what I see in the Networks’ dashboards."

"One of the things I really love about working with Singular is I am able to understand a user journey from app install to a conversion that may occur on desktop. We talk a lot about cross-platform being a real problem within the industry and Singular is helping me solve for that."

"Applica’s integration has been invaluable; they have made significant strategic and tactical contributions, enhancing and optimizing our campaign performance across all channels with a keen focus on maximizing ROAS. Their willingness to adapt and collaborate is commendable."

"With Singular, we can collect every data point from every partner and measure results in a multitude of ways by platform, by partner, by creative. There are always useful things to be learned about your business that can help you grow."

“Singular will make it really easy to test and optimize new channels and see an apples-to-apples comparison between channels all in one place.”

“Singular allows us to expose data that enables faster and smarter optimizations on our ad campaigns. The reliability and granularity of the data we receive through Singular as well as the flexibility of Singular’s platform to break out performance by geography and other custom dimensions makes it an invaluable resource for our User Acquisition teams.”

"We were able to track key metrics before, but it was more difficult to slice the views at the most granular level, like at the ad group or keyword. Singular allows us to look at things like retention at a granular level. It’s given our UA managers another arrow in their quiver to address campaign optimization decisions."

"We first parse out all daily data from Singular, then bounce it against a mapping table that we maintain that matches campaign names and channels to our internal tracking schema."

"The manual reporting we’ve been doing in Excel couldn’t give us the level of granularity we needed, not to mention the accuracy we were looking for."

"Since we run with a lot of channels and frequently test new ones, Singular saves us a huge amount of time."

"We test two new ad networks each month. Without Singular, the team would have to build scraping systems at least twice a month."

"Singular helps us unify and attribute our data, analyze our ROI and enables us to focus on our core mission."

"Singular has been the key to uncovering ROI across our entire customer journey, which powers us to intelligently grow our business. By utilizing Singular’s attribution as part of its larger platform to unify the data across our entire marketing stack, we’ve gained access to unrivaled granularity to optimize against."

"We were not able to get ROI at a very granular level before we started working with Singular. Now, thanks to Singular, our front-end data gets automatically joined with our backend data, exposing ROI on a publisher, creative, campaign and partner level."

"Singular powered our team to uncover accurate, granular and timely performance insights and was key to growing installs by 98% in the past year. We established a single source of truth for marketing performance, and were able to automate tedious reporting tasks and refocus our energies into making smarter media buying decisions."