72 Singular Testimonials

"All of our work is about cross-company knowledge sharing [between the artists and UA managers around the globe], trying to maintain this testing balance, and maintaining a data-minded approach to our creative strategy."

"When I joined Beat in 2018, only five pieces of creatives were running per month, and creative testing wasn’t a real thing. Last year we changed this scenario and delivered 1000 pieces of creatives per month. We needed to intensify testing and understand the needs of our audience across LATAM."

"Rovio’s server-to-server integration with Singular ensures quality and privacy of our players’ data, enables us to validate once and rapidly roll-out across our portfolio, and provides flexibility to customise our user acquisition SKAdnetwork tooling building on top of Singular’s capabilities.”

“Bringing Homa Games fun-packed titles into the Chinese market was an important strategic initiative for us, and we wanted to make sure our execution was flawless. Partnering with Mintegral to acquire and monetize high-value gamers in-region and Singular to attribute and analyze performance was key to our successful entry and continued growth in China."

"We conduct regular brainstorming sessions as a team to come up with new creative concepts, and we’re always looking for new best performing creatives by AB testing specific elements of each ad: the headline, music, colors, start-mid-end, and so on. There’s so much to be done and we wanted to be able to move much faster to meet this demand and boost results."

"For companies with kids apps, Singular is a company that has already been through the whole kids compliance topic and understands that compliance is core."

“The Singular team is very easy to work with. They are always prompt with their replies and keep themselves abreast of what is going on in the industry. The data is accurate, we get it quickly, just when we need it, and it’s just been very seamless and easy for us to use. We really appreciate that Singular has been a consistent partner over the years. Most importantly, they are always evolving their product to stay up to date with the fast-moving mobile industry – just like benchmarking, which we believe is going to be a game-changer for us moving forward.”

"Singular provides us with full-funnel marketing data reliably and thus helps us to drive growth."

"At Space Sheep Games, we depend on a consolidated view of revenue from in-app ads and IAP to understand ROAS. Partnering with Singular has been incredibly valuable as they are leading market innovation."

"Collecting and analyzing data from SKAdNetwork can quickly become a time-consuming pain. Singular's SKAdNetwork suite has helped us improve significantly. We've been able to optimize data collection and BI models to match our needs and to accurately predict future revenues."

"Singular provides great front end data across app attribution, and all our web data, allowing us to pull it into one unified place and marry it with all our conversion data, downstream data, and LTV data. Being part of a team that can see all the data in one place really helps to align us for executive or quarterly business meetings and reviews."

"Singular enables us to attribute paid, social and cross-promoted installs and gives us the tools to fast and efficiently create reports with deep performance metrics."

"Singular’s creative reporting system provided more insights than other platforms and allowed Appvertiser to analyze ROAS across all channels, not just paid social. Appvertiser could customize the clients’ analytics using Singular’s dashboards and connect their data banks to build their reports."

"It’s not about whether the other MMPs have less or more features that matter or don’t matter. It’s that when there is an issue, which inevitably happens with any MMP, Singular is very quick to act and figure out a solution with us. The level of communication is unparalleled with the other MMPs, as far as my own personal experience goes over the last decade."

"Singular provides us a reliable performance picture while freeing up time we’d otherwise spend manually putting those reporting views together."