43 Hightouch Testimonials

“We were having scaling issues. We needed to speed up our existing data processes to unlock access to that data for our new users. We had some jobs that would take almost 24 hours to update a day’s worth of data and we couldn’t keep up.”

“Before Snowflake, we didn’t have a single view of our customers. Since adopting the platform, we can run near infinite workloads and power 1000+ dbt models that are the backbone of everything we do across the business.”

“We have very nuanced factors about our data, specifically as it relates to measurement, retention, and checkout flow. We tried to use other solutions for our activation use cases, but it just didn’t work. With Hightouch, we’re not encumbered by the limitations of a traditional CDP, which means we can power our most complicated marketing use cases immediately.”

"Salesforce wasn’t built for product-led growth companies. The key to finding qualified leads across Zeplin’s millions of users is looking at product usage metrics. Without Hightouch, our account team is running blind."

“It was quite challenging, especially from a marketing point of view. They need fast access to reports and dashboards to help them run successful campaigns and action the data and we just didn't have that flexibility.”

“Why reinvent the wheel when something has been done a thousand times? I don’t want anyone on my team doing something that has been done before if that can be avoided. Hightouch, Snowflake, and dbt have made my job so much easier.”

“With the rapid end of 3rd-party cookies, we had to act quickly. Within 4-6 weeks under a POC, we were able to completely replace all of our existing audiences with first-party data using Hightouch.”

“The true value of the Composable CDP architecture is that we no longer have to rely on a black box. We have access to all of the rich insights living in our warehouse, and this is key in optimizing our advertising campaigns.”

“With Snowflake, any engineer who knows SQL can work in our data stack. We never have to worry about query performance, and we can join together all of our data sources. Without Snowflake, we wouldn’t have a single source of truth.”

“Snowflake was an easy choice for us because it gives us granular control over our billing and infinite scalability. It’s powering everything we do at Heap, from analytics to activation to data sharing.”

“We wanted to make sure that we could offer the best platform experience to as many of our consumers as possible.”

“Behavioral data is the best indicator of intent. We don’t want to track stuff just for the sake of it. We’re more interested in summarizing behavior and using that to draw conclusions about customer intent.”

“In many ways, we developed our tech stack with a vision for the future, but we also wanted to solve the problems we have now. The problem with any out-of-the-box analytics suite is that you are restricted to only doing what it supports natively. CDPs are not extensible to what you want them to do.”

“Thanks to Hightouch, I no longer have to wake up on Saturdays and Sundays to upload manual CSV files. With Hightouch, we can trust that the same data that lives in our internal reports is the same data that is getting passed to our ad platforms.”

“Hightouch, Snowflake, and Fivetran are a force multiplier. Everyone is more effective with our new data stack. Word got out that we can send data from our data platform to just about anywhere and our business stakeholders have lined up.”