43 Hightouch Testimonials

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  • “Stronger match rates equal better segmentation and targeting capabilities across all of our ad platforms. With our previous solution, we were always limited on what data we had access to, but with Hightouch, we can build audiences using first-party data in our warehouse and achieve higher match rates, which has greatly driven down our CPAs.”

  • “The finance industry is really complex, so this makes implementing most SaaS solutions, and conventional CDPs in particular, a challenge. But with a thoughtful design and extensive use of Hightouch’s security features, an in-warehouse CDP can be configured to satisfy all privacy and regulatory requirements while still providing our marketers with state-of-the-art audience segmentation capabilities.”

  • "Salesforce wasn’t built for product-led growth companies. The key to finding qualified leads across Zeplin’s millions of users is looking at product usage metrics. Without Hightouch, our account team is running blind."

  • “We did a side-by-side comparison of Google BigQuery and Snowflake, but we ended up choosing Snowflake due to its speed, ease of use, and ability to spin up individual ad hoc warehouses. The speed of Snowflake is intense. I’ve never used any data platform as fast as Snowflake. I can run my queries in 10 seconds and I don’t need a dedicated data engineer to keep everything up and running.”

  • “Hightouch, Snowflake, and Fivetran are a force multiplier. Everyone is more effective with our new data stack. Word got out that we can send data from our data platform to just about anywhere and our business stakeholders have lined up.”

  • “The idea is to create connections between artists and fans, strengthen those connections over time, and give as much context as possible.”

  • “We used to have to go to our CRM and spend hours building customer segments, and manually upload them to our marketing platforms, but this data wasn’t refreshed, clean, or debugged in any way. We could only do this once a year because we couldn’t afford to take two weeks off to upload static files.”

  • “Every company wants to increase incremental revenue via customer loyalty, but the key to building super customers is personalization. That’s exactly what Hightouch unlocks for us–one platform to manage all of our customer data and one platform to orchestrate all of our campaigns.”

  • “Snowflake plays a crucial role in our data management at WeightWatchers. The combination of Snowflake and Hightouch provides exceptional flexibility and security.”

  • “Why reinvent the wheel when something has been done a thousand times? I don’t want anyone on my team doing something that has been done before if that can be avoided. Hightouch, Snowflake, and dbt have made my job so much easier.”

  • “Our goal at M1 is helping our users build wealth, and that means providing value at every stage of the customer journey.”

  • “From a marketing perspective, there would be times we would ask for a data point or attribute, and we’d end up waiting months before engineering could dedicate time and resources to delivering the additional data.”

  • “Hightouch offloads all of the complexity of maintaining our data pipelines, and the ability to directly integrate with our existing dbt models allows marketing to automatically benefit from the work that we are already doing. We are able to spend less time on marketing requests while providing significantly improved data for marketing to work with.”

  • “Before we had Hightouch, the number of teams and steps required to go from an idea to an actual campaign was unmanageable. With Hightouch, we can go from an idea to a campaign in minutes.”

  • “We wanted to make sure that we could offer the best platform experience to as many of our consumers as possible.”