43 Hightouch Testimonials

“Before Snowflake, we didn’t have a single view of our customers. Since adopting the platform, we can run near infinite workloads and power 1000+ dbt models that are the backbone of everything we do across the business.”

“Why reinvent the wheel when something has been done a thousand times? I don’t want anyone on my team doing something that has been done before if that can be avoided. Hightouch, Snowflake, and dbt have made my job so much easier.”

“We were having scaling issues. We needed to speed up our existing data processes to unlock access to that data for our new users. We had some jobs that would take almost 24 hours to update a day’s worth of data and we couldn’t keep up.”

“We wanted to make sure that we could offer the best platform experience to as many of our consumers as possible.”

“Behavioral data is the best indicator of intent. We don’t want to track stuff just for the sake of it. We’re more interested in summarizing behavior and using that to draw conclusions about customer intent.”

“We were looking for a solution that would allow us to scale how we process data and also enable future use cases. Azure Databricks gives us the flexibility to manipulate our data using the development language that is most suited for the job.”

“We can granularly target thousands of customers and surface specific information to specific users based on their historical data and their behavioral data. Doing this, we’ve been able to convert more leads and generate more revenue.”

“With the rapid end of 3rd-party cookies, we had to act quickly. Within 4-6 weeks under a POC, we were able to completely replace all of our existing audiences with first-party data using Hightouch.”

“The true value of the Composable CDP architecture is that we no longer have to rely on a black box. We have access to all of the rich insights living in our warehouse, and this is key in optimizing our advertising campaigns.”

“Hightouch, Snowflake, and Fivetran are a force multiplier. Everyone is more effective with our new data stack. Word got out that we can send data from our data platform to just about anywhere and our business stakeholders have lined up.”

“Snowflake was an easy choice for us because it gives us granular control over our billing and infinite scalability. It’s powering everything we do at Heap, from analytics to activation to data sharing.”

"With a Product Led Growth company, users take action directly in your product, not on your website or through HubSpot forms. Data on those actions aren't sent to tools like HubSpot out of the box: we have to bend them to our will."

“We started to see a lot of issues when it came to scaling our previous data warehouse. We were spending too much time fine-tuning our workloads just so we could keep everything up and running.”

“Our goal at M1 is helping our users build wealth, and that means providing value at every stage of the customer journey.”

“The finance industry is really complex, so this makes implementing most SaaS solutions, and conventional CDPs in particular, a challenge. But with a thoughtful design and extensive use of Hightouch’s security features, an in-warehouse CDP can be configured to satisfy all privacy and regulatory requirements while still providing our marketers with state-of-the-art audience segmentation capabilities.”