64 FullStory Testimonials

"FullStory lets us look at user behavior both individually and holistically across all of our users. We can also use FullStory to easily see when something like a simple UX issue is causing a lot of confusion, which is a gold mine of information for taking our user experience to the next level.”

"We’re able to move faster, which is critical as we improve our product."

"A key goal is to help foster a just and learning culture. Ideas can and should come from anywhere; that’s our vision and values right there."

"The thing that sold us on FullStory is the ability to break down the silos that we naturally create in the company. Customers are not just in email, or on the web, or in other market places, it’s an entire ecosystem they are consuming. Getting a unified set of data is extremely important. Everyone can talk about the customer experience and success, but using similar metrics is so important to be able to share that story correctly.”

“Solving mobile issues can be extremely difficult. With other analytics platforms, we could only get a fraction of the story—but FullStory makes decision-making easier by grouping all of our mobile data together in one place. Since implementing FullStory on our native mobile apps, we’ve been able to resolve significant mobile issues in days rather than months, and decrease churn associated with frustrating mobile experiences.”

"FullStory gives us actionable insight into our customer journey and has allowed us to become more focused with our testing efforts. The ease of use and painless setup means anyone on our product team can leverage DX data quickly."

"The user frustration metrics in FullStory help us zoom in on issues that we weren’t even aware of. When you look at a website every day, it’s easy to become desensitized to the barriers that can exist for first-time visitors and potential customers. With FullStory, we can quickly figure out why users are behaving in certain ways and uncover issues and growth opportunities that weren’t even on our radar.”

"FullStory enables teams to understand issues faster, resolve customer problems more quickly, and make data-driven decisions when problems arise. Its approachable user interface has led to widespread adoption, and people around the organization are getting intrigued and excited to learn from these Digital Experience Intelligence insights.“

"FullStory was integral for improving products in our retail ecosystem with a lean team—it allowed us to uncover the 'unknown unknowns' and prioritize which actions to take. In this situation where we’re rapidly releasing product updates, we need to know what’s going on in the product in real time, and FullStory enables us to do that at scale, globally, with a small team."

“A website represents thousands and thousands of UX decisions, and with FullStory we can ‘watch’ sessions and frequently uncover opportunities. We’ve been able to see places where a user is trying to do something and they keep clicking in the ‘wrong’ spot, or expecting a functionality that doesn’t exist. We can use that information to make an application that’s more intuitive to their expectations.”

"FullStory is magic. It gives us a level of insight that we can't get anywhere else. It's absolutely invaluable."

"Having your eyes wide open about your customers’ experiences and frustrations is critical to making good decisions about your customer journey. The ability to review sessions and watch a customer through their troubles has been incredibly impactful in how we solve for customer issues on the product side."

"One of the greatest advantages of FullStory is that it lets us verify the data we’re seeing with actual sessions, where with other solutions we didn’t have assurance the numbers are good. FullStory goes from very macro-level analyses all the way down to individual interactions, so you can get a clear, complete picture.”

"FullStory is our only tool for getting direct insights about the user experience at scale. To understand what happens to individual users on our website and app is incredibly powerful, and FullStory allows us to be there with them—through Session Replay, Heat Maps, and Dashboards—when we launch a new or updated experience."

"Over the years, we’ve solved countless UX and customer service issues using FullStory, and we continue to use it for those purposes every day. Few customers who have a problem on your site actually leave feedback, so if three customers report an issue, that likely represents hundreds who’ve experienced it. FullStory is crucial to understanding and fixing those issues quickly.”