“Feedback Loop really represents a unified product management approach given that they work with so many different organizations. They bring a way to easily start the conversation and start the cultural change. All of those lessons learned and best practices come with the product itself. I think that’s incredibly important …

“We have found that Feedback Loop has been really invaluable. It really helped open our eyes to just how valuable it is to get a pulse check from customers really early on. Because insurance is such an intangible, almost psychological product, understanding how people think is really critical.”