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“Naming development and strategy are common challenges for large organisations. Therefore it’s important that everybody understands and agrees upon the direction in which you are headed. Allowing the process its due course and to look at the issue at hand from different angles are key to successful naming projects. Eqvarium facilitates a process that makes space for both creativity and logic the left and the right hemispheres of the brain are invited to dance!”
“In our industry we normally use descriptive names and simply call things what they are. Our own name is a prime example of that. We had previously organized a conference called “Preschool Manager”. Now that we had developed a completely new concept, based on the idea to create a competence network for preschool managers, it also seemed right to think innovatively around the name.”
Eat My Words is a wildly creative boutique naming firm in San Francisco known for creating names that generate buzz and revenue. They work with funded companies to create unforgettable brand names and taglines that make powerful emotional connections and generate revenue. Their household names include Burger King’s Mac n’ Cheetos, Wrigley’s Alert energy gum and Neato robotic vacuums. Unlike naming agencies and branding firms who butcher the alphabet to create ridiculously contrived brand names people can't pronounce, spell or relate to, Eat My Words creates incredibly likable, catchy, creative names and taglines that make powerful emotional connections and create instant brand affinity.
Matchstic is a premier brand identity house in Atlanta, GA with a love for igniting passionate brands. Operating at the intersection of art and commerce, Matchstic have the ability to forge positive change and accomplish business objectives through creative thinking and smart design. Matchstic specializes in Brand Audit, Brand Strategy, Naming, and Visual Identity Design services.
StokeSignals is a small crew of former big-agency branding professionals. Their bios look like many you've seen they’ve worked at lots of cool branding, consulting and design firms and their client list covers much of the Fortune 500. And being small, they have no room for a “B-Team”. They like to describe themselves as the team you thought you were getting the last time you hired that big NYC firm.
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