53 dscout Testimonials

“We’d recruited scouts in the path of Hurricane Irma before it made landfall. We were simultaneously watching reports from scouts come in at the same time as we were seeing events unfold on the news.”

“Another big hitting point was that dscout has this giant database of scouts who are eager and motivated to participate, and they're all over the country, and I have this ability to recruit for different types. The diversity in the pool was really important for this work.”

"[With dscout], I can get a lot of quality data quickly that captures user experience in the moment and helps me and my team understand the issues users are having."

“It was exciting to watch all of the participant responses appear in real-time on the dscout dashboard. We collected tons of quotes, videos, and images that we later used to engage many stakeholders across the organization. It helped us understand our users and their needs.”

"It was really important to us that we have a diverse sample, diverse in a wide range of ways, and that our data has some real breadth to it. We also knew that we wanted to have really deep conversations with parents and be able to contextualize their approaches to media within their lives more broadly, within their value systems, and within the household dynamics. We knew that basically, we wanted it all, we wanted both breadth and depth, and we knew we could get that by using Recruit and Diary and Live on dscout."

"That makes clear what many of us already knew, that it's not about our screens, but what we do with them that matters. What we didn't know was how parents in the US today actually feel about navigating media with their children, and that's where dscout enters the picture."

“With dscout's mobile Live interviews, you could tell folks felt comfortable sharing moments, experiences, and impressions more freely. There was a sense of intimacy and safety that's critical to what we're building.”

“We need to be in there, ensuring AI is continuously tweaked to account for potentially negative impacts and human unpredictability. That can only be done if humans are in there, testing and tweaking AI until it works for us. Working together, we can make quicker data-driven decisions and design services that will have positive impacts for humans as well as business.”

“Collaborating with dscout feels like thought partnership. Every time we engage with dscout, you can tell they’re passionate about people and want to help you do better research. They’re always trying to help you be successful and build your confidence.”

“People really loved it because the consumer videos really brought to life what we thought was the case. It took us out of our heads because it's not us saying these things. We’re hearing the consumer say them.”

“It was exciting because the concepts that we came up with for accessibility limitations very clearly were concepts participants were excited about even those without accessibility limitations. And this makes sense conceptually, theoretically: Designing for accessibility and designing for edge cases means innovating for everyone.”

"The client doesn't care about your tools—they just care about the information."

"We couldn't think of a way better to do that other than using dscout and sending scouts to do it. We were able to select from a diverse pool of participants who live, work, and play near these six airport locations, and they were able to download the Enterprise app, opt into this new program, and go rent a car and tell us in real time what that experience was like."

“The treasure maps that the scouts submitted were amazing. They were so creative and rich that one of our designers made a Google Slides gallery of the different journeys so that the team could reference them as we were building our journey map, and we still have that as a deliverable today."

"We chose a Diary study because we wanted to understand these folks over time, and we know everybody's day is a little different, but Mark and I really wanted to understand, "What are the highs and lows of working for a small business?" It was also important that we have a broad representation across the country, dscout was able to offer that for us."