"That makes clear what many of us already knew, that it's not about our screens, but what we do with them that matters. What we didn't know was how parents in the US today actually feel about navigating media with their children, and that's where dscout enters the picture."

"Instead of having simple well-crafted tools that can all work together, companies are incentivized to create big, bloated all-purpose mega-platforms."

“dscout allowed us to really effectively track where our users go and helped us to better understand their experience outside the app. They're able to record their screen and upload what they do—versus being constrained to a specific prototype or application—which was so powerful for us. We could also capture …

"We chose a Diary study because we wanted to understand these folks over time, and we know everybody's day is a little different, but Mark and I really wanted to understand, "What are the highs and lows of working for a small business?" It was also important that we have …

“It is so eye-opening to hear and see real people in their homes, their cars, wherever they do mobile work, talk about their pain points and what motivates them. How they're responding to different product or communications experiences. It's really undeniable, once you're exposed to it.”

“The way we access our users greatly affects the methods that we use. I’ve worked in places where you could do guerrilla research and you can access people that use your product quickly.”

"Being able to do remote qual, mobile ethnographies, journaling, and robust screeners allows you to learn quickly and make sure that the time you spend with people in-person is as rich and meaningful as possible."

"The client doesn't care about your tools—they just care about the information."

"Okay, we're going to have a six-week study and we’ve locked in the primary questions we want to ask.”

"dscout helps non-researchers empathize with our users. The platform enables us to capture the voice of the customer and share their perspectives throughout Lenovo."

“We pulled only Lenovo product owners out of the screener for our mission, but have all other data back-logged."

“We believe that technology is smarter if it improves human outcomes. Smarter technology is human-centered technology, and our mission is to make smarter technology for all. At Lenovo, it's important to us for everyone to be able to equally access and experience our products and content.”

“One participant from our study who is 61 and has profound hearing loss expressed how appreciative he is of the flexibility and choices we offered by saying that, I was pleasantly surprised that the study organizers offered me choices on accessibility and the cherry on the ice cream was “we …

“As we start to make meaningful progress toward what we’re recommending, we’re going to immediately start learning things that challenge that vision. Yes, We have this future-facing, North Star vision for whatever initiative we happen to be working on, but it is not set in stone. As we learn things …

"[With dscout], I can get a lot of quality data quickly that captures user experience in the moment and helps me and my team understand the issues users are having."