17 Custora Testimonials

“We use Custora’s segmentation of high-value customers in our email marketing, promotional offers, and on-site. Instead of a “one size fits all” approach, we now look at which product categories, price points and messaging work best for every customer segment."

"Custora brings intelligence to the way we are sending our emails, to the way we are sending our catalogs, and the way we are targeting our clients. It brings an additional layer of understanding of our business."

“The visibility that we get from Custora in terms of what we should send to whom and when, helps us understand exactly which call to action is most effective for retaining different customer segments."

"Rules-based segmentation helps us deliver the right message to the right person at the right time. Custora's predictive segmentation helpers us deliver the right message to the right person at the right-er time. Our predictive churn program with Custora outperforms a traditional rules-based approach by 27%."

"Custora has been a valuable partner in helping us deepen our customer analytics capabilities as we look to create a superior experience for today’s shoppers.”