"The development of new Criteo products and their inclusion in tests on different segments of the funnel — not strictly related to direct response — has allowed us to boost their use, exploiting the platform in the higher stages of the customer journey."
"We believe we should focus on blending reach and quality in terms of targeted advertising, in order to build what is extremely important in this field – brand awareness."
"Our customers, they prefer to interact with salespeople before they make a purchasing decision,"
"People have to think about, why am I here? What’s my reason why for being in this market? And I think we will see a lot of interesting concepts coming up in retail in general, not just in sporting goods, but in all the other different retail sectors as well."
'Keeping the relationship with the user and trying to transform a user into a customer is really, really important. And with Criteo, we are doing a good job in terms of this transforming process."
"We felt limited by only using social media for brand awareness as we knew that we were playing in the same field as all our competitors we needed to find a way to change the game. That’s when we saw what Criteo could offer us and give us a competitive advantage… the ability to connect with audiences that haven’t discovered us as yet but would love our products."
"There are a lot of cookware companies out there, but we feel Le Creuset is the only true brand in our category."
"We’ve been trusting Criteo for years. We particularly appreciate the exchanges with our account manager. He is proactive and always offers us solutions in advance to update our campaigns for the typical occasions: Black Friday, French Day, sales, Christmas… and always looking for more conversions."
"We were surprised at how quickly the results expected in Spain have been achieved. We hope to continue seeing this level of results. We’ve also launched new campaigns to bring new users to our pages and make our brand stronger every day."
"Today, Criteo is one of the main sales and marketing tools of the business."
"Criteo is one of the major buyers in the digital ecosystem, and it made sense to directly connect our app inventory to Criteo’s large and diverse demand pool."
"We’ve made it our mission to provide a platform for designers, from all over the world, to thrive by reaching new audiences,"
"Generally, we’ve been surprised at the times of the year that drive traffic, outside of the major holidays and events,"
"We want to support our customers to have a healthy and active lifestyle,"
"The ever-increasing influence of e-commerce also has an effect on Christmas trade. Instead of a steady increase during the entire Advent period, the most important sales weeks are now the Black Friday week and the final week before Christmas Day. Everything requires precise and timely planning. Criteo supported us in terms of best practices and producing analyses and reports, as well as giving us specific advice."