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"We were contacted by both the FOX and the CBS affiliates – and made it onto the front page of the Chicago Tribune. PRWeb gave us media exposure within one day!"
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“It was the first time the head office in South Korea sent out a multimedia release. It was a good way to engage our target audiences with visuals including videos, as well as localize the release in multiple languages to boost engagement and media pickups. We would like to thank …
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"Cision simplified the management of our social media program, gave us the tools to increase the impact of content, and provided measurable results into how our content is performing across all channels."
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“In a city this size we’re competing for audience with hundreds of other exciting activities. Our multimedia news releases helped us cut through the noise and achieve significant media coverage leading up to and during the 10-day Fair. There’s no question that Cision’s distribution services contributed to our success.”
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“Not needing to email each individual media contact has been a huge time saver. Having a platform like Cision Comms Cloud puts us on the same playing field as large agencies who have more resources, budget, and time.”
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“Cision’s large database of bloggers is one of the key reasons why Thirty-One Gifts partners with Cision year after year.”
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"We use the reports to gauge how encompassing our outreach efforts are quarter-by-quarter and year-over-year in a variety of KPIs. These results are shared with senior leaders to show progress and commitment to the global platform. We also use the insights in the reports to learn what messages, brands and …
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“Having access to an in-depth analyses mid-way through the initiative allowed us to effectively pause, evaluate our work and make adjustment to our strategy accordingly.”
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“We could glean a lot of important contact information, like reporter titles, which was key for us when looking for event-specific coverage. Knowing the difference between weekday and weekend reporters was especially valuable since we had so many different events happening any given day of the week.”
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“An individual who already knows about us almost instantly becomes a brand ambassador. Our challenge has been in amplifying our brand to reach audiences who may not even realize that kids get cancer, let alone that our charity exists. Increasing our brand awareness and acquiring a whole new fan base …
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“Our turnaround time was much faster than what was quoted.”
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“By measuring changes in brand recognition and reputation, tracking website visits and sign-ups, and linking this to media analysis that shows reach, tone and quality, we could understand how our messaging was resonating, who we were influencing and the impact of our communications. Cision helped us demonstrate our success with …
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“We send about 125 press releases annually via Cision Distribution by PR Newswire’s network. We see good results but know that they can always be improved. Given the high volume of releases we send, ROI is important. It is imperative for us to understand today’s state of the media so …
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“Our focus is to continue to grow the brand through ongoing collaboration with our media partners, all of whom are key to our success in achieving ongoing and equitable coverage of our amazing Paralympic athletes.”
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“With the media landscape shrinking, we’re seeing many media outlets downsizing and seasoned reporters being laid off, so it has become more important than ever for organizations to seamlessly deliver relevant content directly to media that will meet their standards and get used. We’re looking forward to continuing to advance …