"We are very social-media-aware. We look at all the audiences that we communicate with, and we provide context for each one of them."
"If there is a crisis, the hospital must respond with our statement, and not have social media make the statement for us."
"After just a few weeks, I was wishing we hadn’t made that mistake. We signed back with Cision after three months and are happy again with the level of service and quality of software we are receiving."
“Using a multichannel approach was key for us. We quickly realized that our target audience consumes information using various platforms. We wanted to maximize our reach by sending our message using different mediums and channels. With Cision and PR Newswire’s solutions, we were able to target that specific niche audience within multiple channels.”
“Visual assets were crucial to telling the story and bringing it to life. This campaign would have been an impossible task without the visuals and Cision’s new, improved and beautiful template for photos and imagery.”
“The campaign exceeded expectations. One of the key reasons why is because it also resonated in Japan. There are a lot of travellers from Japan that visit the U.S., and the Japanese media were receptive to our content—particularly the visuals.”
“Working with the Cision and PR Newswire teams is always a great pleasure. They are extremely flexible with any changes or requests that are made. Their turnaround time is very quick and they are very accommodating.”
“I have one point of contact at Cision that helps me with all my needs, and having one platform that is used for everything we do saves so much time and effort. Instead of having to stay on top of best practices for multiple platforms, we can focus on this one tool to meet all of our needs and develop an expert understanding on how to best utilize it for our agency.”
"Cision PAC software is easy to use and does what you need it to when you need to do it. With Cision, I can export a report in 10 minutes or less."
"Cision made tracking down the key decision makers so fast, so easy and so convenient. Without it, I’d probably still be looking for the right people."
"Cision will help us stay on top of what’s being reported by the leading print and Internet outlets in the U.S., broadcast and cable networks and key local television markets. It will enable us to be more responsive and effective in both day-to-day and longer-term tasks."
"The Lupus Research Institute chooses PR Newswire to distribute press releases because the pick-up and results monitoring is better than any other service we have tried. We once used another service and the following year went with PR Newswire - the difference in pick-up was significant so we never looked back. Also, we appreciate that our release lives on the PR Newswire website so it is easily accessed."
"PR Newswire has been our agency's #1 'go-to' wire service for decades. They have always provided superior online media coverage in terms of both quantity and quality due to the influential news and content partnerships they forged. In addition, PR Newswire's Visibility Reports allow us to track our clients' press release performance along with them in real time, for optimum media relations and social media marketing. CreightonPR has occasionally tried out other wire services to compare and always immediately returns to PR Newswire because their reach and results are simply unparalleled in the industry."
"MultiVu came to us as a true partner. Their team is responsive, innovative, professional and results-oriented, always coming up with the solutions we asked for — but also providing additional counsel context that gives us and our clients another perspective, which leads to even better results. For example, we saw a huge uptick in our client's e-commerce business and seeing our work in the back of NYC taxis was even more rewarding. MultiVu is genuinely invested in our success, as they recognize it's related to theirs."
"As a long time PR newswire customer and active member of PRSA and our local public relations community, PR Newswire is recognized as a brand of excellence within our industry. Every aspect of account management and service is a great experience. From the initial touch point, to evaluating the service options that will be best for our firm and our clientele […], working with PR Newswire is a pleasure. Access to industryleading services, great account service, training, and industry research allows us to continue to elevate PR practice and related services. As a boutique firm, that's a great advantage."