27 CallTrackingMetrics Testimonials

"CTM has a strong vision for the future and what the full platform can do for your business, especially when it comes to integrating with other platforms you’re using. The best part is it comes at a fraction of the cost of our previous vendor."

“I was fascinated to see the actual results of our various campaigns. Programs that I had previously thought were not successful, were driving bookings in a way I wouldn’t have expected. CallTrackingMetrics tells us a different story about the sources that drive people who prefer to make reservations over the phone. It’s also dramatically changed the way we advertise and how we spend our money.”

“The biggest thing with our clients is that they care about the quality of their leads a lot. With our normal marketing efforts, within certain parameters we’re deciding what qualifies as a lead, but with CTM, we’re giving our clients the power to say what is really a lead, and what’s not a lead. They get to choose.”

“I didn’t come from a technical background, but I found the whole process of purchasing and assigning tracking numbers to be comprehensive and straightforward. These tracking numbers can be set up and activated in a matter of minutes.”

"When I arrived at Rawhide Boys Ranch several years ago, I quickly recognized the need for tracking lead calls in addition to lead form submissions to track and measure the effectiveness of our various online ad campaigns for vehicle donations. In the last 3 years of using CallTrackingMetrics, we have seen a 52% increase in car donations, and without it we wouldn’t have been able to properly optimize for maximum donations while minimizing ad spend."

“The training tools ensure we’re able to provide a better overall experience for clients, caregivers, and prospects.”

"The first thing I loved about CallTrackingMetrics was the reporting. When I saw all the ways I was able to slice the data, I thought to myself: This is amazing!"

“Since CTM has so much to offer, my main advice would be to implement their features one-at-a-time. We entered the platform by porting in phone numbers only. Today, we are tracking our phone calls, sourcing phone calls, sending and receiving texts, and much more, all with CTM.”

"I often tell our clients that marketing without call tracking isn’t much different than gambling. If you don’t know what works and what doesn’t, achieving sustainable success in marketing is highly unlikely."

"We have saved a significant amount of marketing dollars on campaigns that were not working."

"Using CallTrackingMetrics has allowed our team to better optimize our campaigns to improve Return on Ad Spend and appeal better to our client's needs. The setup is seamless and the integration with Google Analytics makes CTM an easy choice as our preferred Call and Phone Conversion Tracking Solution."

"In the span of a month, CTM helped my client generate as many leads as they had collected over the entire previous year. Proper tracking and accurate insights dramatically increased their lead generation volume, and they were off and running."

“Our clients have been amazed that we’re able to report on source information for all of their calls, or share stats around how many CSRs did a call ring to, where did the call get dropped, how many calls went to voicemail during their business hours, for example. We’ve now come up with our own product set-up that we recommend for customers and we use that to help improve performance for a team by tracking all of this data.”

"CTM has quickly become the backbone of my marketing and reporting efforts."

"CallTrackingMetrics is easy to use, a good value, and allows for tremendous flexibility in logic."