"People think that you’re damaging your brand if you’re not being super careful about it. But while other agencies are thinking about what they should post each week and writing their social media guidelines, we’ve produced and published like 20 hours of content in that same amount of time and already have people engaging with it."
"Buffer has made sharing our story and building our brand on social media so much easier."
"If I don’t have a whole lot of time, I can still, very quickly, schedule a week’s worth of posts for somebody. When you’re managing as many accounts as we are that’s incredibly valuable."
"We want to engage with our fans however we can. Buffer definitely helps us to be able get the best product out there of them."
“Buffer being as lightweight and quick as it is saves a lot of time.”
"Having a strong social media presence is massive for us. To the point where almost every customer coming through our door already trusts us, knows who we are and what we stand for. It’s not only how many of our clients find out about us, it’s usually what convinces them to choose us over our competitors."
"We’re big believers in re-purposing and re-packaging content tailored to the platform. We usually find that when someone starts following us on one channel, they’ll very likely soon start following us across our other channels too, which is fantastic. It also keeps us on our toes to always be putting out interesting, fresh content that is specific to the platform."
“Most episodes have a very high completion rate for how long the stories are but, more importantly, the fans have been very vocal about how much they love the series. Viewers send in suggestions for future topics, accolades for how entertaining it was, excitement for another episode to be live, and more. Even though it’s harder to quantify, hearing praise from the viewers is always my favorite benchmark for success.”
“We want to be a part of our customer’s journey and a part of people’s real-life stories and if you buy our product, great. But buying from Nike isn’t entirely the point. We began to invest in people (the community) on social media because that’s where they are and that’s where they spend time. Social media is where people share the experiences and it’s where they’re asking support-related questions. It’s a massive community and a great chance to build relationships.”
"Most of our biggest deals and business development relationships have come through Instagram — we have even signed deals with national gym chains from leads generated on the platform."
“The ability to schedule and create a queue has definitely helped our twitter workflow immensely.”
“When people think of Square, we want them to think about the sellers we serve. Our channels are a place where we tell the stories of those sellers—showcasing their dedication to their craft and drive to achieve their dreams no matter the obstacles. Square’s purpose is economic empowerment, and we hope that comes through in everything we do.”
"Since we signed up with Buffer, we’ve had a 150% increase in page views from social media."
"Buffer has allowed us to focus on Twitter as a flagship support channel, something we were never able to do before."
"Buffer helps us cut through the noise, making our Tweets and DMs feel like natural conversations."