BrightInfo was founded by a group of veteran technology experts with a common obsession: getting more website visitors to engage with the brand thus taking a step toward becoming a customer. Today BrightInfo is the leading real-time personalization solution for B2B websites and online publications. Its pioneering algorithm learns the website content assets and then, in real time, recommends visitors the most relevant content. BrightInfo carries a meaningful impact: it dramatically prolongs time-on-site and increases conversion rates by up to 200%.