“Our goal is to make our customers’ shopping experience simple and enjoyable. By using Dynamic Yield’s recommendation algorithms, we are able to ensure shoppers are only shown relevant products. Site visitors no longer have to dig around our vast product catalogue; rather, they are presented with personalized products right from the start.”

“When I joined MediaMarkt, we had a very diverse set of tools that were used for different purposes: testing, recommendations, messaging, cart recovery, and more. Most of these tools lacked import and export capabilities, making them impossible to connect. Since we started our collaboration with Dynamic Yield at the end of 2017, we’ve reduced the total cost of ownership, and we enjoy a lot of new and valuable functionality that we hadn’t had before enabling us to launch and test campaigns on a weekly basis leading to a true customer- centered online shopping experience.”