Batch is the Customer Engagement Platform (CEP) for large enterprise customers (retail, banking, media, luxury, services) with B2C audiences in millions. However, acquiring a single customer view and then executing multi-channel CRM campaigns at scale proves to be difficult for modern marketers because of MarTech debt (proliferation of point solutions, legacy platforms, overall irrelevant data models).
"Mobile has become the No. 1 interaction channel with our customers. 50% of our interactions are done via apps, 30-35% via the web client area, and the rest are via …
"Thanks to Batch, we’re able to track on our sites the tokens that visit specific content. We targeted some keywords related to each topic, which allowed us to strengthen our …
“We launched trigger scenarios in one week with Batch - it was pretty impressive setting them up just after adding their solution. These trigger scenarios account for 40 - 50% …
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