266 AppsFlyer Testimonials

“The absence of granular cost breakdowns at the ad level for particular networks necessitated the implementation of tailored solutions, resulting in significant overhead on the path to achieving a cohesive performance overview.”

"After discussing Protect360 with senior management, everyone was impressed and extremely satisfied with the end result—saving an exponential amount of money on advertising by blocking fraudulent installs."

"AppsFlyer has proven to be very helpful as an MMP partner for measuring and analyzing all of our app download campaigns. With the implementation of AppsFlyer’s Protect360 solution, we have been able to weed out fraudulent installs and have also optimized our marketing spend."

"Today, AppsFlyer’s cost aggregation solution has made meaningful improvements in the accuracy and granularity of cost data. We can now rely on cost data down to a specific country, source, campaign & site ID, and more, which is incredibly helpful for UA optimization."

"Since switching to AppsFlyer, our confidence in our mobile performance data has increased dramatically."

"As an ad monetized business, predicting the full value of users during the first 48 hours post-install has proven challenging with SKAN 3 and earlier versions. InMobi Advertising and AppsFlyer have helped us overcome these obstacles and uncover meaningful insights that balance SKAN and probabilistic attribution data."

"The AppsFlyer team has supported Angel's digital marketing team in optimizing campaigns with a focus on specific audience segments. AppsFlyer resolved our cost efficiency challenge with their drilled down analytical approach in understanding cohort attributes, improving customer acquisition, and lowering CPA."

“The dedicated support provided by AppsFlyer has always been exceptional, and we will continue to work closely with the dedicated support to grow both our businesses together.”

"Experiencing the service and enthusiastic support of the AppsFlyer team allowed us to understand the true value of marketing. The detailed measurement of the AppsFlyer system proved key to our revenue growth, and provided us with a macro vision that would allow us to realize our aim to bring the Vietnamese gaming industry to the world market."

"Our apps are some of the most downloaded apps in mobile history. We need reliable access to the entirety of our data to make informed decisions in real-time. AppsFlyer was our clear choice as their services meet our needs, and at the same time support our massive scale. Their data fuels our BI, 24/7 with all the insights we could ask for."

“The biggest benefits of Creative optimization were twofold. The first was being able to iterate on what performed best for specific platforms through A/B testing, which helped improve the messaging in our creatives per channel. And the second was helping us find those channels with the high-value users we’re looking for."

“The impact was immediate. As soon as we started using Revenue Recommendations our ROI increased by 114% and our CPI dropped by 83%.”

“By decreasing our revenue ranges and getting rid of outliers, we can measure more with fewer bits. In the past, we needed all 63 values to measure a specific revenue range, now we’re using 30 to measure the entire user LTV.”

"OneLink was simple, powerful, and ready to go out of the box – everything we needed to run a bold offline campaign with full confidence we could attribute key in-app events with the same granularity as online campaigns."

“Before we worked with AppsFlyer, we were spending on Facebook and Snapchat campaigns but had no idea of our return on investment. We also didn’t know what our newly acquired customers were doing. It was really hard for me to launch campaigns and not know if they were working or not.”