"The industry is starting to recognize the value of creating demand. Marketing automation makes it possible for professional service providers to identify customers, anticipate their needs, and offer solutions in a timely and targeted way."

“We knew automation was out there and we were looking for somebody that could automate the process after that initial email went out. And from talking to various firms, we thought Act-On had what we were looking for within our budgets.”

“Engagement Insights Makes It Easy For Me, My Team, And Other Education At Work Executives To Evaluate Our Marketing Efforts And Measure Roi. The Reports Help Us Better Understand Our Audience And Identify Ways We Can Deliver Greater Value.”

"The big bonus is that it’s so easy to use. I’m very satisfied with Act-On."

"Thanks to chain relations and Act-On, Bookwire met and comfortably exceeded its projected goals."

"For a sales team that relies heavily on email, there really isn’t another option. Nothing can handle the needs of a salesperson the way Act-On can."

“Consolidating and automating our marketing with Act-On has saved company revenue, freed up time and people resources, and helped us become more intelligent and agile marketers in the ever-evolving digital landscape for consumers.”

“Act-On’s platform has given us a solid base on which we can build a more efficient marketing machine, and the company pays personal attention to our needs.”

“I wanted something with the capabilities to hit the middle of the funnel, to nurture leads after we attracted their interest."

“Act-On’s segmentation tools are powerful. Now we can manage subscriptions effectively, easily personalize communications, and maintain clean lists with minimal effort.”

“I give Act-On an NPS of 10/10. The platform has helped us increase our leads and improve lead quality, and I love the web tracking data it provides.”

"Because of Act-On we know our stakeholder communities more intimately, and have insight into the behavioral actions they take with us...Act-On is critical to us building better relationships and driving brand awareness, and as a nonprofit these two initiatives are key to us delivering on our mission."

"With the Act-On platform, we are now able to do extremely personalized campaigns that target specific areas in specific industries, and we are starting to see a big difference here. We now can use the real time reporting, dashboards, and metrics to deliver the right content to the right target."

"Act-On has made it easier for us to identify and respond to profitable opportunities across all stages of the funnel, and the ability to segment and automate based on buyer behaviour is invaluable.”

“Act-On’s lead scoring has been incredibly valuable. Our recruiters now know where to focus their attention and time, whereas before it was a crapshoot. And Act-On’s Hot Prospect Report lets us know when a lead has reactivated, which is also very helpful.”