157 Act-On Software Testimonials

"With Act-On, we don’t have to ask our clients to go out and purchase marketing automation software on their own. We don’t want to be selling technology, we want to be selling marketing."

"Act-On has provided us with more leads by identifying previously unknown web visitors. The platform has also given us a useful way to automatically alert sales about inbound leads.”

"The big bonus is that it’s so easy to use. I’m very satisfied with Act-On."

"This is where our payback came very, very quickly. Just by working that bulk of leads that we had generated that we hadn’t done anything with, we realized an immediate ROI. By the fourth week, we actually made back what we were going to spend with Act-On in the whole year because we’d opened up so many of the closed, lost leads."

“We needed a robust tool, but we have a small team with limited resources, We wanted to make sure we had the support we needed to use the tool properly.”

“We sent newsletters once a month, but we really had no insight into the people receiving them, Our open rates were hovering around five percent and click-through rates were also low. I felt the emails could be more effective and drive stronger leads.”

"Sugar is part of our primary business. We wanted to be sure that our marketing automation partner was committed to Sugar as a platform, would stick with it and keep developing it continuously. I saw Act-On continuing to enhance its Sugar integration and going to SugarCon with new and improved features. That continuity, that ongoing effort to integrate with Sugar, was what I was looking for."

"With another package, we would have doubled or tripled our time spent. Act-On has more than shown its worth."

“Being able to actually sit down and implement a campaign can be a hindrance when you’re dealing with four different business units, but Act-On has allowed us to make that process more simple and efficient.”

"With the Act-On platform, we are now able to do extremely personalized campaigns that target specific areas in specific industries, and we are starting to see a big difference here. We now can use the real time reporting, dashboards, and metrics to deliver the right content to the right target."

"As Gorilla Group climbed the INC5000 list, our lead database was expansive but in need of prioritization. Act-On has significantly helped zero in on our next client partnerships."

“One of the things that I appreciate about Act-On is that even though the product has become more sophisticated over the years, it hasn’t become more complex.”

“Act-On’s analytics has given us greater visibility into our marketing efforts.”

“Act-On has saved us time and enabled us to upload lists faster. The platform’s analytics also have improved visibility into our marketing efforts.”

"Act-On has helped us plan better campaigns and create clear customer journeys. And it’s easy to use and has great customer support."