“At a certain volume it becomes nearly impossible for sales to manually nurture leads to the next phase, we needed an automated way to help leads get to the next stage of the buying process without much involvement from sales."

"We have seen a dramatic increase in the quantity and quality of our leads since implementing Act-On."

"The big bonus is that it’s so easy to use. I’m very satisfied with Act-On."

“Act-On has helped us generate value across our entire business. It’s a great all-in-one marketing automation platform that’s cost-effective and easy to use.”

“The data we get from Act-On allows us to connect with our buyers more deeply and optimize our campaigns to deliver better results.”

"Act-On is easy to use and is well-integrated with Salesforce, and the company’s pricing and customer service are excellent. Act-On’s campaign reports quickly produce a wealth of data I can share with our president to evaluate our success.”

“Act-On has transformed our company’s marketing. It’s increased our efficiency, making it faster and easier to implement consistent campaigns across multiple platforms. We now have insight into how our customers are engaging with our programs and websites, and can respond accordingly. Act-On has also increased our ability to provide robust …

“Act-On makes it easy to implement and track my campaigns, and has saved me the resource equivalent of two full-time employees.”

"Having a tool like Act-On enables our sales team to view the prospect’s history, score, and timeline. This makes the sales rep fully aware of each step along the way so they can be targeted and timely with their sales process."

"Right away, our sales staff was gaining traction and closing deals. It takes other resellers a couple of weeks using an enterprise solution to turn out what we can do in a couple of hours with Act-On."

"I really like Act-On’s broad support for inbound and outbound marketing. It’s simply a good, well-functioning solution that’s built well and works great."

"Prospects don’t even realize they are part of an automatic campaign. The feedback we receive from our subscribers is overwhelming, and the responses are a great way to separate the wheat from the chaff as the interested parties engage."

“Act-On’s lead scoring has been incredibly valuable. Our recruiters now know where to focus their attention and time, whereas before it was a crapshoot. And Act-On’s Hot Prospect Report lets us know when a lead has reactivated, which is also very helpful.”

"With the Act-On platform, we are now able to do extremely personalized campaigns that target specific areas in specific industries, and we are starting to see a big difference here. We now can use the real time reporting, dashboards, and metrics to deliver the right content to the right target."

"With Act-On, we don’t have to ask our clients to go out and purchase marketing automation software on their own. We don’t want to be selling technology, we want to be selling marketing."