157 Act-On Software Testimonials

“Act-On’s support is one key area where the platform shines. It’s helpful to work with a support team who has really deep knowledge of the platform, great troubleshooting skills, and can share best practices to enhance response rates and optimization.”

"What is apparent is the higher level of prospect interaction. We have higher click rates, higher download rates and higher direct response rates with Act-On."

"Act-On has helped us plan better campaigns and create clear customer journeys. And it’s easy to use and has great customer support."

"ROI for us means two things: Return on Investment and Return on Impression. One is a financial formula and the other an insight measurement, but both are equally important to measurements for our business health. Act-On has proven its value for both, and provided us with intelligence that we would not have been able to garner otherwise."

"ROI for us is also about Return on Impression – meaning the insights we gain that we would not have had otherwise. Our account executives are able to have more targeted conversations from the start and even if the prospect is not ready to evaluate or purchase, we’ve gained valuable information about their current situation, timing, and areas of interest."

“I think ultimately Joyride wanted, and I wanted, something that I knew was going to scale with us. That was the most important factor, with cost being balanced out by the sales I knew I would be able to help bring in by using Act-On”

“When we saw Act-On’s ability to do so many things so easily, especially creating emails and landing pages, we were hooked. But then the other big selling point was the easy and effective integration with Microsoft Dynamics — HubSpot wasn’t able to do that at all.”

“Our goal is to develop meaningful relationships with customers so they can enrich the lives of the 250,000+ residents they serve daily.”

“Of all the marketing automation platforms I’ve used, Act-On’s is the easiest for creating and editing content.”

“One of the things that I appreciate about Act-On is that even though the product has become more sophisticated over the years, it hasn’t become more complex.”

“Act-On’s automated programs and easy list segmentation have allowed us to execute campaigns 5x faster.”

“I wanted something with the capabilities to hit the middle of the funnel, to nurture leads after we attracted their interest."

“Act-On Has Helped Us Personalize All Our Messages, Integrate With Our Crm, And See Which Campaigns Were Being Effective.”

“Ultimately, Act-On Professional Services has helped us become better marketers at a core level, and really helped us grow our business.”

“Sugar is part of our primary business. We wanted to be sure that our marketing automation partner was committed to Sugar as a platform, would stick with it and keep developing it continuously. I saw Act-On continuing to enhance its Sugar integration and going to SugarCon with new and improved features. That continuity, that ongoing effort to integrate with Sugar, was what I was looking for.”