"The Beauty of Act-On is that it is simple to use - without sacrificing breadth and depth of functionality."

"Staff productivity has increased – we are able to prepare emails, e-newsletters, landing pages, forms, and other e-communications without having to know HMTL coding."

"Act-On improved our marketing program’s ROI and the ability to see our results.”

“Act-On has helped us personalize and expand our messaging, while also reducing costs.”

“Act-On gave me the insight I needed to better strategize how we engage our different audience segments.”

"As Gorilla Group climbed the INC5000 list, our lead database was expansive but in need of prioritization. Act-On has significantly helped zero in on our next client partnerships."

“We weren’t properly capturing their information up front, and we weren’t communicating with them on a regular basis – either personally or through automated campaigns. Our inability to consistently nurture leads was costing us sales.”

“It takes more than 20 touch points to move a lead from prospect to customer, and now we can easily execute those exchanges, thanks to Act-On’s ability to automate the process and deliver targeted content.”

“Thanks to the power of Act-On’s marketing automation, the team at Traverse City was able to enhance its marketing strategy and gain valuable insights to help the organization better understand customer preferences.”

"If you are interested in marketing automation with SalesForce.com, I would highly recommend you get your Act-On."

“The data we get from Act-On allows us to connect with our buyers more deeply and optimize our campaigns to deliver better results.”

“One of the things that I appreciate about Act-On is that even though the product has become more sophisticated over the years, it hasn’t become more complex.”

“The email design and landing page build is intuitive and easy to pick up. The marketing list function is also particularly easy to learn.”

“Act-On enables us to have better-targeted campaigns resulting in stronger lead generation. We can provide performance and effect on sales to the business.”

“At a certain volume it becomes nearly impossible for sales to manually nurture leads to the next phase, we needed an automated way to help leads get to the next stage of the buying process without much involvement from sales."