“Act-On has helped our effectiveness and efficiency a great deal, and saved probably hundreds hours of work.”

"Our extended buying cycle also required significantly more visibility, tracking and lead nurturing than we had in place, because our typical incoming student can take up to two years to decide which college they want to attend."

"Act-On gives us the ability to create high-end, professional campaigns. The software is very powerful because we can create forms and landing pages and a well-organized, integrated marketing program.”

"Act-On is a robust platform that has propelled us to clean our CRM data, identify low hanging fruit, and double our efforts to close on qualified leads.”

"The sales cycle can be very long and we’re competing for very small audiences. It’s an over-saturated market and prospects get lots of information about our competitors. It is hard to keep us top of mind."

"Act-On has provided us with more leads by identifying previously unknown web visitors. The platform has also given us a useful way to automatically alert sales about inbound leads.”

“Act-On’s platform has given us a solid base on which we can build a more efficient marketing machine, and the company pays personal attention to our needs.”

"We had a lot of training with Eloqua and we still had a lot of problems.We had maybe five tech support calls a week with Eloqua. Our top priority was finding something that was easy to use."

"Thanks to chain relations and Act-On, Bookwire met and comfortably exceeded its projected goals."

“The data we get from Act-On allows us to connect with our buyers more deeply and optimize our campaigns to deliver better results.”

"Act-On is easy to use and its personalization, segmenting, and reporting features are all top notch.”

"Now, we’re getting more leads, and we’re able to nurture those leads in a better and faster way, which then shortens the sales cycle. We’re able to hand over hot leads to our sales team to generate sales more quickly."

“Act-On has made us more effective marketers. I love Act-On’s usability, and I really appreciate the company’s support teams – they are always ready to help.”

“Act-On’s lead scoring has been incredibly valuable. Our recruiters now know where to focus their attention and time, whereas before it was a crapshoot. And Act-On’s Hot Prospect Report lets us know when a lead has reactivated, which is also very helpful.”

“We continue to build more personalized and more relevant touch points for our customers with automation, building on what we already have and fully leveraging all the possibilities Act-On provides Treston!”