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Alight Analytics® delivers advertising agencies and brands powerful, actionable marketing analytics through ChannelMix®, the world’s first marketing data management platform. ChannelMix eliminates cumbersome data gathering by combining online data, offline data, sales data and custom data sources together systematically for a single source of truth, reducing the hours marketers spend each day prepping data for reporting. As a pioneer in the space, Alight has been helping marketers end the “Data Death March™” since 2007.
TrackMaven is a marketing software company headquartered in Washington, D.C. Their mission is to make every marketer data-driven by providing one centralized marketing analytics platform that makes it easy to prove ROI and improve results on over 20 digital channels including social, ads, PR, automation, CRM, and more.
Vizury is a Growth Marketing technology company that drives user retention and incremental conversions for finance, travel and e-commerce brands. Vizury Engage, the Growth Marketing Platform leverages machine learning capabilities to generate user level predictions and 1:1 messaging. An atomic technology stack that tightly integrates user data with advanced industry expertise helps Vizury platform execute omni-channel marketing strategies. Unique vertical-specific features enable Vizury’s clients to personalize customer engagement across different channels.
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