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Affinio is an AI-Powered Consumer Intelligence Platform that helps marketers better connect with people using rich interest and affinity data. Using machine learning, Affinio reveals naturally forming behavioral-based segments in any consumer data set.
"Affinio is wonderful because it visualizes something that previously we were only able to describe with words."
“Whether it is optimizing content strategies, partnership selection, or the decision to expand into new viewing markets, Affinio’s audience data serves as a defensible validation point.”
“In the context of precision marketing, we can now create more relevant assets that can be delivered in the right moment to the right audience.”
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