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“In the context of precision marketing, we can now create more relevant assets that can be delivered in the right moment to the right audience.”
"Affinio helps us understand who our consumer is, their relationship to culture, and Affinio’s cluster analysis helps us get to insights quickly. The self-serve interface democratizes access to rich data, meaning you don’t need to be a data scientist to benefit."
Databox is a fast-growing software company, is disrupting the $16B Business Analytics industry. By providing a free-to-start, easy-to-setup option for small and medium-sized businesses, they help track performance metrics from popular business software tools in one application on any device. Their mission is to help deliver business intelligence to the millions of companies who are desperate for a way to predictably improve their company’s performance using data.
Designwerk is world leaders in strategic brand communication. They consistently set the benchmark for excellence, through strategy, design and creative execution. They build a competitive sustainable advantage for their clients, achieved through careful and considered strategic thinking. It underpins everything they do.
Pathmatics provides breakthrough transparency in digital advertising. The company’s patent-pending technology analyzes digital advertising activity and delivers real-time, actionable intelligence to many of the world’s largest advertisers, agencies, publishers and ad tech providers. Pathmatics is headquartered in Santa Monica, CA and is backed by Upfront Ventures, BDMI and other leading venture funds.
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