57 AB Tasty Testimonials

“It took a long time to set up a test, it was very manual and painful. While we wanted to experiment with speed, it just took such a long time.”

"We wouldn’t be able to drive the numbers that we do without being able to test the experiences that we offer. We always run tests on new promotions and offers to make sure that we’re delivering a great customer experience as well as ensuring the commercial priorities of the website."

“When AB Tasty approached us to beta test their Image Matchmaker feature, we said ‘yes’ right away. We definitely saw a need to automate our image testing process, since we were constantly in debates over which visual would attract the most clicks."

"The experiments we’ve been able to run have enabled us to stay agile and explore creative avenues to reach our goals."

“It’s important that the website UX instills confidence. When websites are intuitive, it leads you to understand that the organization behind them are intuitive and forwardthinking as well. It works, it’s smooth, it’s easy to use.”

“EmotionsAI is always running in the background, allowing us to have a source of emotions-based data for whenever they need to test new ideas.”

“For us, the real reason that we chose AB Tasty, and what differentiated AB Tasty from the competitors was the level of service that we were offered. We have complete access to developers, really attentive CSMs, It’s really beneficial to keep things moving where we don’t need to go to our development team.”

“We implemented EmotionsAI quickly because there are low barriers to entry [EmotionsAI] is a good return on investment.”

“EmotionsAI is really helping us to develop new things and to think in a completely different way regarding A/B testing and personalization.“