“When we went through Predictive Lead Modeling, we saw that 35% of our lead volume really converted less than 1% of the time. Those leads that Predictive Lead Scoring deemed A’s and B’s converted 2-3x the average.”

“How can we pivot early-on from our traditional messaging around who we are and what we do, and instead adopt and incorporate a remote angle into our messaging?”

“We target enterprise accounts with the right message at the right time, automatically — that’s huge for a small team.”

"A lot of people think the bigger the better when it comes to a list or campaign, but we were really specific and targeted."

“We didn’t want to be on an ad platform where we were wasting even a penny showing ads to people who didn’t care or were not within our ICP."

“When I first joined Deepwatch, there was a lot of walking around in the dark. The Alliance team didn’t have an option for ABM before coming to 6sense.”

“So, all of the campaigns that we’ve developed are to be front and center about who we are and what we can do for them.”

“Not having 6sense is like walking into a room with the lights off. How would you know where to look for the accounts that matter in the market? That’s what 6sense has brought to us."

“I love the advertising campaign area. You have your dashboard with your metrics, and then you can dig into each campaign if needed for your optimizations for specific enhancements.”

“There’s a lot of heritage in how things are done and how business occurs, hiding the volume of intent and buyer data available for modern marketing approaches. Therein lies an incredible opportunity to familiarize buyers with an accessible digital discovery of these professional services.”

“They can now see around corners into places that there was no way they could see on there or through their network and their Rolodex of contacts.”

“There was no intent data analysis nor data analysis taking place during campaign planning and segmentation strategy.”

“Their platform is now the lynchpin for our marketing processes. We consider 6sense as our underlying infrastructure, and 6sense data now flows through all our technology processes, informing how we work now and in the future.”

“Hyland has already made a number of investments in different technology platforms. But they wanted to have 6sense become the beating heart and orchestration method for all of those platforms and how all those motions work together."

“Our target market is very large enterprises with call centers. So we had a good idea of who we were targeting, but didn’t know which accounts were in the market to buy."