“Brokers weren’t used to looking at account-level data. We needed to show them how data-driven insights could help them win more deals, and that required a shift in mindset.”

“When we first joined Harri, we saw that a lot of resources were put into top-of-funnel content, but now we were at a pivotal point in the company’s growth to better support how we accelerate pipeline and support the sales team throughout the buying journey.”

"That’s exactly why we switched from the old product to the new product [Saleswhale]."

“We would have to buy a bunch of different tools to replicate what 6sense does in a single platform. Every startup needs all of 6sense’s capabilities to get the most out of their budget.”

“We had to have 6sense. I’ve learned over the years I need 6sense. In my last job, I didn’t have 6sense, and it was challenging.”

“Even if an account is just in the awareness phase, they’re at least starting to learn more about Automox. Then we continue to develop them until they hit that stage where they become a 6QA, and sales can reach out."

“6sense helped us look more into the quality of leads converting and getting to an opportunity."

“Before 6sense, sales would build their own account list or run their own plays. Then marketing would target a different audience and tell sales."

“I don’t think there’s a single account that our sales team has worked and had traction on where they didn’t rely on 6sense information."

“6sense creates a connection between sales and marketing. The unifying effect it’s had on our sales and marketing lexicon is an understated but hugely valuable benefit."

“If you are thoughtful about closing the blind spots on your successes that you can’t attribute — the halo effect of your marketing — you can both protect and increase your budget, increase scalability, and increase confidence at the executive level that you’re in control of your go-to-market engine.”

“We got to a point, especially on the marketing side, where we were running a lot of stuff at one time. That can sometimes oversaturate the people you’re targeting.”

“Being able to open the aperture and unlock the insights around those activities that are happening, and being able to tap into them, is super powerful. It’s revolutionizing how we think about B2B marketing.”

“We did a comparison for the first 6 months and before – by the end of last year, we were 14 times more likely to find an opportunity in the first 90 days of prospecting as a result of the knowledge 6sense provided. When we turned it on, this was …

“The pilot not only validated our ABM strategy but also showcased the power of precise targeting and alignment between sales and marketing. 6sense was instrumental in our success, providing the insights needed to capture and engage our most valuable prospects.”