Customer Data Platform (CDP) is a marketer-managed application that creates a unified consumer database that can be accessed by other systems. In essence, it is a solution that centralizes consumer information from all sources, combines this data into consumer profiles, and makes this information accessible to other programs for marketing campaigns, and customer experience, and customer service initiatives.
Browse 7,204 reviews, 8,253 case studies & customer success stories, and 1,029 customer videos of the best Customer Data Platforms Software for your business needs
HTK is a leading cloud-based (SaaS) software-as-a-service provider, offering innovative data insights, machine learning and loyalty marketing solutions. Growing value through the real-time application of data and technology has always …
Customer Portfolios is a marketing technology leader that empowers its global clients to maximize the value of each customer. The company leverages advanced analytics and strategic best practices to uncover …
360Science goal is simple. Connect your customer data everywhere it lies – accurately and up to the minute, missing nothing. Their technology has long been trusted by some of the …
For-Sight is a hotel CRM that works with PMS providers to allow hotels to develop guest relationships, manage various data streams, automate marketing campaigns and measure their ROI. For-Sight was …
ReachFive’s Customer Identity and Access Management solutions help you create a unique user experience, across an integrated, unified platform. Their solutions help you acquire and recognise customers, collect accurate first-party …
Popcorn Metrics puts Marketers back in control, by enabling them to capture the data they need and send it to 3rd party vendors from within the familiar context of their …
Evolok is a global supplier of engagement and monetisation platform technology that embeds identity and access management software created to specifically cater to companies operating in an online world. Their …
edrone, an Autonomous eCommerce Cloud, is the first eCRM designed for eCommerce. They provide advanced Marketing Automation solutions, based on their algorithms, that are easy to install (Plug'n'Play). Their goal …
Novatiq is a leading martech identity solution platform empowering publishers, brands and telcos to reach their audiences at scale and provide better customer experiences – all while prioritising privacy. Using …
NextUser's marketing platform combines AI, digital, and research market to deliver personalized digital experiences. Brand innovators who predict the consumer’s context are revolutionizing the physical and digital shopping experience, boosting …
theMarketer is a fast-growing software company that took shape in Bucharest, Romania. The platform was created as a resistance movement against the soaring costs of online advertising which burden digital …
relevanC allows marketplaces to generate new advertising revenue streams through relevant, personalized ads placed all along the customer buying journey. relevanC provides customer acquisition and loyalty teams with retail data …
The world’s best brands rely on Infillion for media, CX, data, and targeting solutions that simplify the customer journey and produce outstanding advertising and marketing outcomes.
Waterline Data was founded by a group of people who have been frustrated by the reality that most organizations spend more time looking for data, relying on their own experience …
AutoLeadStar is a data-centric technology company that leverages industry best practices into the Automotive world. AutoLeadStar’s technology is designed to interact directly with ad platforms like Google, Facebook, and others, …
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