InsideSales offers the leading Enterprise Sales Engagement Platform that accelerates revenue. With Playbooks™ from InsideSales, sales professionals increase productivity, optimize customer interactions, and connect to the right buyers. Playbooks manages lead follow-up and prospecting cadences, automates administrative tasks, and uses data to predict who, when, and how to engage buyers for the best outcome-all to set your sales reps up for success.
"Conversion data and metrics are what we empower our own clients to monitor, and therefore we understand its key to successful sales. The unique use of AI and opportunity based engagement with Playbooks enables CISION to grow in the most effective ways."






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