"The Servinator has worked brilliantly as a core element of our tennis sponsorship activation for two years. It clearly links our brand purpose with the tennis partnership, and it’s very successful in engaging our target audience and building our eCRM programme. And, in spite of the game concept being relatively …

“The team at Whitespace got under the skin of the Innis & Gunn brand and our consumers, identifying the key brand attributes and emotional levers that would help us connect with our fans. The work is spot-on and the results so far speak for themselves.”